Ziba Beauty Downey Studio inside Sola Salon Suites

Ziba Beauty was founded in 1988 by Kundan Sabarwal, known as Kelly, and is still family-owned and founder-led. Sumita Batra is co-founder and CEO. The business says it pioneered professional eyebrow threading in the United States, registered The Art of Threading trademark, and wrote what it calls the first formal professional threading curriculum. It also says it standardized training across its studios and served 80,000 or more brows a month at its peak across 16 studios.

The Artesia studio is the flagship, located in the Little India area of Artesia. Other studios are in Torrance, inside Sola Salon Suites at Stonewood Mall in Downey, and at Serramonte Center in Daly City, which is the business's Northern California studio. The Torrance studio serves clients from South San Francisco, Colma, San Bruno, Pacifica and Brisbane. The Downey studio draws clients from Southeast Los Angeles communities such as Norwalk, Bellflower, Paramount and South Gate. The Daly City studio serves the Peninsula. Appointments are recommended, and booking ahead guarantees a preferred time and service. Walk-ins are welcome at the Downey and Daly City studios, though booked appointments are honored first. The business states that every service is performed by a certified artist.

Eyebrow threading is the business's signature service and is done with fine cotton thread, without heat or harsh chemicals. Appointments typically run five to ten minutes, depending on how much shaping is needed. Full-face threading covers the upper lip, chin, sideburns and forehead, and the business describes it as gentle and suited to sensitive skin. Brow shaping can be paired with tinting, where the tint is matched to the client's skin tone and natural brow color; the business says the definition lasts for weeks. Facial and body waxing uses wax formulas chosen for each client's skin type and sensitivity. Brow consultations can be booked separately. Personalized services include mehndi, which is hand-drawn henna artistry that the business says it reintroduced to the American beauty market, along with wedding and celebrity styling and specialty services.

Ziba Academy trains aspiring brow artists, beauty professionals, retail beauty consultants and entrepreneurs. Level 1 Introduction is one day (8 hours) and covers brow anatomy, hair growth stages, thread control, client consultation and sanitation, with certification, a starter kit, workbook and assessment, at $599. Level 2 Advanced is two days (16 hours) and covers facial measurement, brow mapping, international face structures, full-face threading and real client practice, with a Pro Kit and formal assessment, at $999. Level 3 Mastery is up to three weeks of in-studio apprenticeship at a Ziba Beauty or certified partner location, and its price is set by duration. The business says it has certified hundreds of artists through the academy. Private intensives are offered, and payment plans are available on request.

Ziba Beauty also runs Empowerment Through Artistry, which offers craft-based training to survivors of human trafficking and domestic violence and to new immigrants, and has launched Dobara, a platform for education, community programming and creative collaboration.

Methods are adjusted to the client: threading is done with cotton thread without heat or harsh chemicals, tints are matched to skin tone and brow color, and wax formulas are selected for skin type and sensitivity.

The Downey studio is a small, quiet suite inside Sola Salon Suites.