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Med spas
Sol Direct Primary Care & MedSpa
Sol Direct Primary Care & MedSpa

Sol Direct Primary Care & MedSpa

Med spa in East Point, GA

Rated 4.9 out of 5 (156 on Google Maps) (opens in a new tab)

Sol Direct Primary Care & MedSpa is operated by Sol Direct Primary Care LLC and founded by physician Dr. Michelle Cooke. The practice is located at 2860 Church Street in East Point and serves patients from East Point, College Park, Hapeville, Fairburn and greater Atlanta, ages 12 and up. It focuses on Black women's health and wellness, and the practice says it welcomes patients of all genders and backgrounds.

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About

Sol Direct Primary Care & MedSpa is operated by Sol Direct Primary Care LLC and founded by physician Dr. Michelle Cooke. The practice is located at 2860 Church Street in East Point and serves patients from East Point, College Park, Hapeville, Fairburn and greater Atlanta, ages 12 and up. It focuses on Black women's health and wellness, and the practice says it welcomes patients of all genders and backgrounds.

Primary care works on a membership with a flat monthly fee and no co-pays, deductibles or surprise bills. The practice does not accept health insurance, and it recommends that patients keep insurance for emergencies, specialist care and hospitalizations. Patient panels are kept small so the physician has time for each patient, and visits typically run 30 to 60 minutes. Members can reach the physician by text, phone or patient portal. Sol Complete costs $175 per month for an individual and includes six visits a year, unlimited telehealth, same-week and same-day appointments, and direct text and portal access. Sol Elite costs $275 per month and adds a monthly aesthetic service valued up to $200. All plans carry a 3-month minimum commitment, and rejoining after a lapse carries a $399 re-enrollment fee per household. According to the business, a membership covers up to 90% of primary care needs.

Primary care covers everyday concerns, chronic disease management, gynecology and women's health, menopause care, weight management, and wellness and prevention. Hormone therapy is offered as an option for perimenopause and menopause symptoms. New patients can book a 60-minute VIP Physical for $399 without a membership; it includes annual labs and a free 3D Styku body composition scan, and a pap smear can be added. Children and youth ages 12 to 26 can be added to a Sol Complete plan, with up to three children per plan, and a youth enrolling without an adult pays the Sol Complete rate.

The med spa is open to non-members. Skincare services include medical-grade facials, physician-supervised chemical peels, microneedling and treatment for acne and hyperpigmentation. A skincare consultation includes a full skin analysis and a personalized roadmap, and Dr. Cooke reviews and guides every skincare plan. The business says its protocols are designed with melanin-rich and Fitzpatrick skin types in mind and aim to reduce the risk of post-inflammatory hyperpigmentation in deeper skin tones. Laser hair removal uses Soprano Platinum, which the practice chose with Black women's safety in mind. Sessions are priced by area: $119 for small, $169 for medium, $269 for large and $419 for x-large. Six sessions are recommended for full clearance, typically 4 to 6 weeks apart. The Sol Laser Club monthly membership starts at $99 per month.

Hair rejuvenation is physician-led and addresses hair loss types including central centrifugal cicatricial alopecia, female pattern hair loss, telogen effluvium and traction alopecia. Care starts with a $199 consultation with Dr. Cooke, which includes a trichoscopic scalp and follicle exam, a review of medical history and labs, a diagnosis of hair loss type and severity, and a personalized plan before any treatment is recommended. Options include prescription and over-the-counter medication matched to diagnosis, such as topical minoxidil, and Alma TED therapy, an ultrasound-based, needle-free treatment that typically takes 30 minutes or less with no downtime. Scalp injections are also offered. Hair rejuvenation is available to members and non-members, and Sol Elite members can apply their monthly aesthetic service toward it.

Small patient panels give the physician time with each patient, and care combines modern medicine with lifestyle support, aiming for the least medication necessary. Skincare protocols are physician-guided and chosen with melanin-rich and Fitzpatrick skin types in mind.

Specials & promotions

  • Second adult member saves $25 per month on Sol Complete

    $150

    Add a second adult member to an individual plan. Second Adult rate for Sol Complete is $150/mo.

    On their website as of Oct 28, 2026 · Where we saw it

  • Free 3D body composition scan with VIP physical

    $0

    On their website as of Oct 28, 2026 · Where we saw it

  • Sol Laser Club monthly laser treatments

    Membership terms apply. Details are reviewed at your consultation.

    On their website as of Oct 28, 2026 · Where we saw it

  • Sol Complete membership at $175 per month

    $175

    All plans require a 3-month minimum commitment. Individual rate.

    On their website as of Oct 28, 2026 · Where we saw it

  • Sol Elite membership at $275 per month with monthly aesthetic service

    $275

    All plans require a 3-month minimum commitment. Individual rate. Monthly aesthetic service valued up to $200.

    On their website as of Oct 28, 2026 · Where we saw it

  • $49 first laser hair removal treatment

    $49

    Book your first laser session at the special introductory price. Enter the promo code at checkout to redeem.

    On their website as of Oct 28, 2026 · Where we saw it

  • Consultation fee credited toward a treatment package

    Applies to any treatment package purchased within 14 days of the consultation visit.

    On their website as of Oct 28, 2026 · Where we saw it

Services

Final prices may vary.

Anti-aging treatments are listed as a service grouping; the listing gives no further detail.

  • Anti-Aging Treatments Price at booking

Adding a second adult to a membership, at $150 per month on Sol Complete or $250 per month on Sol Elite.

  • Second Adult — Sol Complete $150
  • Second Adult — Sol Elite $250

Adding children and youth ages 12 to 26 to a Sol Complete plan, at $75 per month for the first child and $50 for the second and third.

  • 2nd Child $50
  • 3rd Child $50
  • 1st Child $75

A consultation to begin care, where the fee applies toward any treatment package bought within 14 days of the visit.

  • Consultation Price at booking

A first treatment at an introductory price of $49.

  • Introductory First Treatment $49

Large-area laser sessions, including the Brazilian, half legs, abdomen, chest and full face and neck.

  • Abdomen $269
  • Brazilian $269
  • Chest $269
  • Full Face & Neck $269
  • Half Legs (Upper or Lower) $269
  • Back $419
  • Full Legs (Upper & Lower) $419

Laser hair removal priced by area size, with an introductory first session and a monthly Sol Laser Club membership.

  • Introductory first laser treatment $49
  • Sol Laser Club monthly membership $99
  • Laser hair removal small area $119
  • Laser hair removal medium area $169
  • Laser hair removal large area $269
  • Laser hair removal x-large area $419

Medium-area laser sessions, including underarms, full bikini, full face, neck and inner thighs.

  • Full Bikini (Tops & Sides) $169
  • Full Face $169
  • Inner Thighs $169
  • Neck $169
  • Underarms $169

Sol Complete and Sol Elite flat-fee monthly memberships for primary care and aesthetic services.

  • Sol Complete $175
  • Sol Elite $275

Starting options for new patients, including the VIP Physical with annual labs and a free 3D body composition scan, with a pap smear available to add.

  • 3D Styku Body Composition Scan Free
  • The VIP Physical — Care You Deserve. $399
  • Pap Smear Price at booking
  • Rx Annual Labs Included Price at booking

Small-area laser sessions, including hands and feet, sideburns and cheeks, and upper lip and chin.

  • Hands / Feet $119
  • Sideburns / Cheeks $119
  • Upper Lip & Chin $119

Targeted treatment for acne and hyperpigmentation.

  • Acne & Hyperpigmentation Price at booking

Photos

  • Front reception desk with staff greeting a visitor under the Sol sign
  • Scalp hairline before hair treatment, patient 1
  • Scalp hairline after two hair treatments, patient 1
  • Crown scalp before hair treatment, patient 2
  • Crown scalp after two hair treatments, patient 2
  • Scalp before hair treatment, patient 3
  • Scalp after two hair treatments, patient 3
  • Crown scalp before hair treatment, patient 4
  • Crown scalp after two hair treatments, patient 4

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.sol-dpc.org (opens in a new tab)

Highlights
  • Flat monthly primary care membership with no co-pays, deductibles or surprise bills
  • Physician-led hair rejuvenation with a trichoscopic consultation before any treatment
  • Soprano Platinum laser hair removal, chosen with melanin-rich skin in mind
  • Med spa services open to non-members
  • Sol Elite members receive a monthly aesthetic service valued up to $200
  • Text, phone and patient portal access to the physician for members
Good for
  • women seeking primary care and menopause care
  • patients with melanin-rich skin
  • laser hair removal
  • hair loss concerns
  • members adding a partner or children to a plan
  • adults and teens ages 12 and up
  • non-members seeking med spa services
  • patients who want a physician involved in their skincare plan
Treats
  • everyday illness
  • chronic disease management
  • perimenopause and menopause symptoms
  • weight management
  • hair loss
  • female pattern hair loss
  • traction alopecia
  • telogen effluvium
  • central centrifugal cicatricial alopecia
  • acne
Techniques
  • Soprano Platinum laser hair removal
  • Alma TED ultrasound-based hair treatment
  • trichoscopy
  • scalp injections
  • topical minoxidil
  • medical-grade facials
  • physician-supervised chemical peels
  • microneedling
  • 3D body composition scan

Products & treatments

  • Physician-recommended medical-grade skincare for home use
  • Thorne supplements

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