ReelStyle Exchange

ReelStyle Exchange is a salon at 12 Main Street in Millburn, New Jersey. It describes itself as a full-service apothecary for clients who are mindful of health and beauty, and it brings hair, makeup and skin care together under one roof. Kelly, the founder, created the ReelStyle brand.

The salon calls itself the East Coast Ambassador Salon for The Crown Pro, and it offers The Crown Pro Keratin Treatment. It also sells the brand's hair treatment collections, including the Dull No More Collection, which uses acai juice, and the Fine the Volume Collection, which uses mustard oil. Each collection includes a shampoo, conditioner, mask and serum. The salon describes these collections as free of formaldehyde.

Clients can book online, and there is a brides-only booking option. The call covers the artist team, matches clients with an artist, and walks through pricing and logistics. Consultation calls are also available for bridal parties, beauty events and specialty services such as the keratin treatment.

Emerging artists on the team offer blowouts, color theory, creative foil work, styling across hair types and precision cutting practice. The salon also sells Vita Clean products, including a microfiber head towel and aromatherapy shower heads. Gift cards are available, and the Experience Edition 2 catalog can be downloaded. The salon is open most days, with later evening hours on Tuesday, Wednesday and Thursday.

The salon serves clients who value health-conscious beauty, and it combines hair, makeup and skin care with product lines it sells.