Bleu Aesthetics

Ashley started Bleu Aesthetics, and the studio is at 812 Pavilion Court, Suite C in McDonough. The business says beauty should support confidence rather than insecurity, and it aims to be a place where clients feel safe, seen, educated and cared for. Visits are by appointment only, and the studio is closed on Sundays and Mondays.

Every treatment is shaped around the individual client's features, concerns, goals and comfort level. Clients choose how much care they want, and the esthetician decides what the skin needs during the appointment. Facials can draw on dermaplaning, microdermabrasion, nanoinfusion, chemical peels, LED light therapy, extractions and massage, and every skincare treatment includes education and a review of home care.

Guided custom facials start with a Skin Imaging and Analysis consultation for $50, which includes photo capture and a review of results; a free skin scan is also offered through the website. The Glow and Go Express Facial at $110 is a quick maintenance visit with targeted exfoliation, suited to dull, tired or lightly congested skin and to busy schedules. The Custom Maintenance Facial is a 60-minute customized visit at $160, and the Custom Corrective Facial is a 90-minute visit at $195 for acne, pigmentation and texture. The Glass Skin Facial at $185 combines extractions, dermaplaning, nanoinfusion, LED light and finishing serums with SPF.

Advanced skin therapies include the Pure Peel Facial, a no-downtime peel from Lira Clinical at $200, and DMK Enzyme Therapy from $245, which begins with skin prep using dermaplaning or light enzyme. DMK Muscle Banding can be added for $30. ProCell Microchanneling at $275 targets acne scarring, uneven texture and hyperpigmentation, and it is not offered to first-time clients and requires provider approval. Body treatments include a Balancing Back Facial at $110, ProCell Microchanneling Body Treatment from $325 for stretch marks, scarring, texture and discoloration, and DMK Body Enzyme from $275 with Celluma infrared LED therapy; DMK Body Enzyme for post-op healing requires medical clearance.

Brow and permanent makeup services include Microblading, Combo Brows and Ombre Brows, each listed at $550. Ombre Brows use soft shading that is lighter at the front, and the studio describes its permanent makeup as keeping makeup optional. Non-permanent options include Brow Sculpt at $25, Brow Sculpt and Dye at $50 with a signature tint, the Bleu Brow Experience at $70 with a brow bath and henna tint, and Brow Lamination at $110 with an optional tint for $25. A henna tint upgrade for Brow Sculpt and Dye adds $15. Payment plans are offered for services.

The studio also teaches. Bleu Academy offers education for beauty professionals, including The Soloprenuer Blueprint and 1:1 Clarity Calls. The Bleu Bootcamp Virtual Skincare Program is available for clients who want to work on their skin at home, and the studio sells skincare such as Dew Drop Serum and Mixi Mandelic 5%. Medical-grade products are available on request through a client store, and the business lists open positions for beauty professionals as the team grows.

Treatments are customized to each client and the esthetician chooses the steps during the visit. Education and home care review are part of every skincare treatment.