Bay Area Plastic Surgery
Med spa in San Francisco, CA
The practice has provided cosmetic plastic surgery in San Francisco for more than 20 years. Its office sits in a 1928 Mayan-inspired art deco building next to Union Square, with views of the bay, Alcatraz, downtown and the square, and original walnut wall paneling still in place. The waiting area is comfortable, and the exam rooms have wood and stone finishes.
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The practice has provided cosmetic plastic surgery in San Francisco for more than 20 years. Its office sits in a 1928 Mayan-inspired art deco building next to Union Square, with views of the bay, Alcatraz, downtown and the square, and original walnut wall paneling still in place. The waiting area is comfortable, and the exam rooms have wood and stone finishes.
The practice says it puts patient experience, well-being, safety and satisfaction first. Its stated approach favors education, careful technique, and results meant to look refreshed and in proportion rather than overdone. Patients are walked through expected results, costs and recovery before any procedure. The practice describes itself as known for breast surgery results in the San Francisco area and as San Francisco's best plastic surgery facility; these are its own claims.
A visit usually starts with a complimentary consultation with Dr. Gray, who reviews health history, goals and the procedure in detail, and provides a personalized surgical fee estimate at the end. Virtual consultations are available for select patients and early planning, booked by phone or an online request form. Surgical costs are itemized as a surgeon's fee, a facility fee and an anesthesia fee, with facility and anesthesia charges calculated hourly from estimated surgery time. Financing is offered through CareCredit, Alphaeon Credit and Cherry. Most procedures are cosmetic and paid for out of pocket, while medically necessary or reconstructive concerns can be discussed for documentation and planning.
The on-site surgical suite includes a pre-operative room, an operating room and a recovery room. The surgical center has been AAAASF accredited since 2013, and the practice reports zero deficiencies across routine inspections; it describes AAAASF accreditation as the gold standard. Liposuction is performed under general anesthesia in this accredited center.
Listed starting prices include breast augmentation from $14,500, breast lift from $15,000, breast revision from $20,000, full abdominoplasty from $20,000, liposuction of the abdomen and hips from $15,000, fat transfer or Brazilian butt lift from $20,000 and gynecomastia surgery from $15,000. Facial fillers are $900 per syringe and neurotoxin is $19 per unit. Potenza RF microneedling packages with three sessions cost $3,780 for the full face, $5,940 for face and neck, and $7,830 for face, neck and chest. Procedure costs are personalized, so these are general figures.
Dr. Gray educates patients on all available options, sizes breast implants in person during consultation, and reviews health history, expectations and the procedure in detail before recommending a plan.
The reception area is comfortable and quiet, with views across the bay and a setting the practice describes as comfortable, safe, friendly and luxurious.
Specials & promotions
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Potenza Full Face package: 3 sessions
$3,780
3 sessions with PRF & DefenAge 8-1 BioSerum infusion and post recovery mask application
On their website as of Oct 30, 2026 · Where we saw it
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Potenza Full Face and Neck package: 3 sessions
$5,940
3 sessions with PRF & DefenAge 8-1 BioSerum infusion and post recovery mask application
On their website as of Oct 30, 2026 · Where we saw it
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Potenza Full Face, Neck and Chest package: 3 sessions
$7,830
3 sessions with PRF & DefenAge 8-1 BioSerum infusion and post recovery mask application
On their website as of Oct 30, 2026 · Where we saw it
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Emface Cheeks package: 4 sessions
$2,000
4 sessions
On their website as of Oct 30, 2026 · Where we saw it
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Emface Eyes package: 4 sessions
$2,000
4 sessions
On their website as of Oct 30, 2026 · Where we saw it
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Emface Forehead package: 4 sessions
$2,000
4 sessions
On their website as of Oct 30, 2026 · Where we saw it
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Emface Submental package: 4 sessions
$2,000
4 sessions
On their website as of Oct 30, 2026 · Where we saw it
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Emsculpt Neo package: 4 sessions on your chosen muscle group
$3,400
4 sessions of area of choice including abs, flanks, tricep, bicep, hamstring, quad & calves
On their website as of Oct 30, 2026 · Where we saw it
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Emsculpt Glute package: 6 sessions
$5,100
6 sessions of muscle building only
On their website as of Oct 30, 2026 · Where we saw it
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Emsculpt Neo full arms package (tricep and bicep)
$4,100
Emsculpt NEO packages include: 4 sessions of area of choice including abs, flanks, tricep, bicep, hamstring, quad & calves
On their website as of Oct 30, 2026 · Where we saw it
Services
Final prices may vary.
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Potenza Full Face pkg $3,780
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Potenza Full Face / Neck pkg $5,940
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Potenza Full Face / Neck / Chest pkg $7,830
Photos
Meet the team
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Dr. Leonard Gray
Owner, Director, Board-Certified Plastic Surgeon
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Dr. Leonard W. Gray
Double board-certified plastic surgeon
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.bayareaplasticsur… (opens in a new tab)
- Highlights
- AAAASF-accredited on-site surgical suite, accredited since 2013
- Breast surgery including vertical breast lift, capsular contracture revision and Motiva, Mentor and Sientra implant options
- Potenza RF microneedling packages that combine three sessions with PRF and a DefenAge 8-1 BioSerum infusion
- Body contouring options including EmSculpt NEO, SculpSure and BodyTite
- Surgical fees itemized into surgeon, facility and anesthesia components
- Financing through CareCredit, Alphaeon Credit and Cherry
- Good for
- breast augmentation
- breast revision
- body contouring
- facial rejuvenation
- planning a mommy makeover
- men considering gynecomastia surgery or a tummy tuck
- non-surgical skin tightening
- out-of-town patients
- virtual consultations
- Treats
- sagging breasts
- breast implant concerns
- capsular contracture
- unwanted fat
- excess skin
- volume loss
- uneven facial texture
- lines and wrinkles
- jaw and neck laxity
- large labia
- Techniques
- tumescent liposuction
- power-assisted liposuction
- liposuction 360 with a scarless technique
- vertical mastopexy
- non-surgical breast lift
- fat transfer
- acellular dermal matrix
- open and closed rhinoplasty
- FaceTite
- EmSculpt NEO
Products & treatments
- Motiva breast implants
- Mentor breast implants
- Sientra breast implants
- Xeomin
- Belotero
- Radiesse
- Juvederm
- DefenAge 8-1 BioSerum
- Biocorneum scar cream
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