Urban You
Med spa in Grand Rapids, MI
Urban You was opened in 2017 by Founder and CEO Nicole Gregory together with Barbra Homier. It was started to bring beauty and medical spa services together in one place. The business describes its mission as a clean, welcoming space where guests feel they belong, with affordable pricing for essential beauty and wellness services. New guests receive a free consultation.
Read moreAbout
Urban You was opened in 2017 by Founder and CEO Nicole Gregory together with Barbra Homier. It was started to bring beauty and medical spa services together in one place. The business describes its mission as a clean, welcoming space where guests feel they belong, with affordable pricing for essential beauty and wellness services. New guests receive a free consultation.
Visits can begin with a conversation about goals. Skin treatment plans, including product regimens, start with a skin consultation, and skin treatments are provided by licensed aestheticians. Lash and brow services are provided by licensed estheticians and cosmetologists. Appointments can be booked online or through the Urban You app, which also manages client accounts.
The Knapp location is open Monday and Friday 9:00am to 5:00pm, Tuesday through Thursday 9:00am to 7:00pm, and Saturday 9:00am to 2:30pm. The business says it serves patients from across West Michigan. Payment plans are offered through Cherry, with 0% APR options subject to eligibility, and CareCredit is listed as a financing option. Insider Access, UY Loyalty Points and corporate memberships are also offered.
It shows an average rating of 4.9 from 177 reviews on its website. It also says it puts particular focus on men's health and wellness, which it notes many medical spas do not prioritize, and it offers a men's menu that includes injectables, laser hair removal, BBL plus Moxi, Hydrafacial and microneedling with exosomes.
Injectable results are aimed at looking natural, keeping a person's features recognizable and balanced. Dermal filler work follows a conservative, anatomy-based approach that begins with a personalized consultation.
The stated aim is a clean, welcoming space where guests feel they belong.
Specials & promotions
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$50 toward your first visit
On their website as of Nov 1, 2026 · Where we saw it
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$40 off Jeuveau and Evolysse filler for new guests
On their website as of Nov 1, 2026 · Where we saw it
Services
Final prices may vary.
Injectable treatments including SKINVIVE, dermal fillers, neurotoxins, jawline filler, Sculptra, facial balancing and the regenerative under-eye treatment.
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SKINVIVE™ by JUVÉDERM Price at booking
Semaglutide and Tirzepatide weight loss programs, plus Lipo-Mino, glutathione and NAD+ regenerative therapies.
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Semaglutide Weight Loss Price at booking
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Tirzepatide Weight Loss Price at booking
Hydrafacial, Facial Fitness, SkinPen microneedling, microneedling with exosomes and an exosome add-on.
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Exosome Add-On Price at booking
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Facial Fitness Price at booking
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Hydrafacial Price at booking
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Microneedling + Exosomes Price at booking
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Microneedling with SkinPen Price at booking
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OxyGeneo Facial Price at booking
Laser treatments for hair removal, skin rejuvenation and acne, including Forever Bare, Forever Clear, Forever Young, Forever Body, Skin Tyte, Moxi and BBL plus Moxi.
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BBL + Moxi Skin Rejuvenation Price at booking
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Forever Bare Laser Hair Removal (per area) Price at booking
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Forever Body (per area) Price at booking
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Forever Clear (full face) Price at booking
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Forever Young (full face) Price at booking
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Laser Hair Removal Price at booking
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Moxi Gentle Rejuvenation Price at booking
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Skin Tyte (per area) Price at booking
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Forever Bare™ (Laser) - Per Area Price at booking
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Forever Body™ (Laser) - Per Area Price at booking
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Forever Clear® (Laser) - Full Face Price at booking
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Forever Young™ (Laser) - Full Face Price at booking
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Moxi™ Gentle Rejuvenation (Laser) - Any Level Price at booking
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Skin Tyte™ (Laser) - Per Area Price at booking
Classic, hybrid and volume lash extensions, lash fills, lash lift and tint, LATISSE, and brow waxing, tinting and lamination.
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Brow Lamination Price at booking
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Brow Tint Price at booking
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Brow Wax Price at booking
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Classic Full Set Lash Extensions Price at booking
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Hybrid Full Set Lash Extensions Price at booking
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Lash Extension Fills Price at booking
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Lash Lift & Tint Price at booking
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Volume Full Set Lash Extensions Price at booking
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B12 injections Price at booking
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NuCalm® Price at booking
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Peptide Therapy Price at booking
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Illuminize Peel Price at booking
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PCA Bespoke Peel Price at booking
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Rejuvenize Peel Price at booking
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SkinMedica Peels Price at booking
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Vitalize Peel Price at booking
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Bridal Consultation & Treatment Plan (Planning Session Only) $100
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Acne Skincare Consultation & Treatment Plan Price at booking
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Laser Assessment & Treatment Plan Price at booking
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Skincare Consultation & Treatment Plan Price at booking
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Evolysse Form Price at booking
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Evolysse Smooth Price at booking
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Rha 2 Price at booking
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Rha 3 Price at booking
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Rha 4 Price at booking
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RHA Redensity Price at booking
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Dermaplane Facial Price at booking
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Diamond Glow Facial Price at booking
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Glo2Facial Price at booking
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Glo2FACIAL (PREVIOUSLY OXYGENEO FACIAL) Price at booking
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NEW! Teen Facial Price at booking
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Teen Facial Price at booking
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Urban You Signature Facial Price at booking
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BroTox Price at booking
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Daxxify Price at booking
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Facial Balancing Price at booking
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Jeuveau Price at booking
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JUVÉDERM® VOLUX Jawline Filler Price at booking
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Regenerative Under-Eye (Ariessence PDGF+) Price at booking
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Sculptra Price at booking
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Skinvive Price at booking
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Classic Full Set Price at booking
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Hybrid Full Set Price at booking
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Volume Full Set Price at booking
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Latisse Price at booking
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Glutathione Price at booking
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Lipo-Mino Price at booking
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NAD+ regenerative therapies Price at booking
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Regenerative Under-Eye Price at booking
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Glutathione Injection Price at booking
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Lipo-Mino-Mix Injection Price at booking
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Lipo-Mino-Mix "Skinny Shot" Price at booking
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NAD+ Therapy Price at booking
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NAD+ Therapy (Home Delivery) Price at booking
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Evolysse™ Price at booking
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RHA® Collection Price at booking
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Brand New ME: Cheeks + Chin + Lips + Botox Price at booking
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Eye Catcher: Cheeks + Chin + Lips + Jaw Price at booking
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Natural Beauty: Cheeks + Lips Price at booking
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No Filter Needed: Cheeks + Chin + Lips+ Lines Price at booking
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The Chisel: Chin + Jaw Price at booking
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Chemical Peels Price at booking
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DiamondGlow® Price at booking
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Glo2Facials® Price at booking
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SkinPen® Price at booking
Photos
Meet the team
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.theurbanyou.com (opens in a new tab)
- Highlights
- Beauty and medical spa services under one roof, founded with that combination in mind
- Signature injectable packages, including Natural Beauty, The Chisel, No Filter Needed, Eye Catcher and Brand New ME
- Laser menu including Forever Bare, Forever Clear, Forever Young, Forever Body, Skin Tyte, Moxi and BBL plus Moxi
- Regenerative wellness options such as NAD+ therapy with home delivery, glutathione and the Lipo-Mino-Mix Skinny Shot
- Membership gives 10% off all services, with payment plans through Cherry and CareCredit financing
- Lash extensions applied by a licensed and certified lash professional using medical grade adhesive
- Good for
- first-time injectable clients
- clients planning a bridal look with a planning session
- men seeking medical spa treatments
- teens (Teen Facial)
- lash and brow appointments
- regenerative wellness clients
- clients who prefer booking through an app
- Treats
- fine lines and wrinkles
- forehead lines and frown lines
- crow's feet
- lip lines
- under-eye hollowness and dark circles
- sun damage
- age spots
- redness and broken facial vessels
- uneven pigmentation
- dull skin
- Techniques
- neurotoxin injections
- hyaluronic acid dermal fillers
- microdroplet injection
- collagen-stimulating biostimulator
- chemical peels
- microneedling with SkinPen
- microneedling with exosomes
- Hydrafacial
- dermaplaning
- Facial Fitness with lymphatic drainage
Products & treatments
- SkinBetter Science
- Nutrafol
- PCA Skin
- SkinMedica
- Jeuveau
- Daxxify
- RHA fillers
- Evolysse fillers
- Sculptra
- SKINVIVE by JUVÉDERM
- JUVÉDERM VOLUX
- Ariessence PDGF+
- Benev Exosome
- NovaLash Extensions
- LATISSE
- RevitaLash Advanced
- RevitaBrow Advanced
- Urban You For Me
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