True Beauty
Med spa in La Jolla, CA
True Beauty San Diego Aesthetic Surgery & Medicine is a cosmetic surgery practice and medical spa in La Jolla, founded in 2000 by Brian Reagan. According to the practice, its standing in local voting places it among San Diego and La Jolla's top plastic surgeons.
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True Beauty San Diego Aesthetic Surgery & Medicine is a cosmetic surgery practice and medical spa in La Jolla, founded in 2000 by Brian Reagan. According to the practice, its standing in local voting places it among San Diego and La Jolla's top plastic surgeons.
The practice describes its care as medically led, with a focus on safety and precision, and says every treatment has medical oversight. Surgical and non-surgical options are planned around each patient, and facial rejuvenation plans may combine both. Non-surgical care begins with an in-office consultation and a skin evaluation, and the practice says its team includes licensed medical aestheticians and nurses.
Surgical services cover breast procedures (augmentation with saline or silicone implants, lifts, reduction, revision, reconstruction after cancer using implants or the patient's own tissue, and nipple and areola correction), body procedures (tummy tuck, arm lift, body lift, liposuction, mommy makeover, thigh lift and BodyTite) and facial procedures (rhinoplasty, facelift in mini, mid and deep plane forms, neck lift, brow lift, eyelid surgery, fat grafting, facial liposuction and AccuTite or FaceTite contouring). Liposuction is matched to each patient and may use tumescent, power-assisted, or ultrasound or laser-assisted techniques, with Tickle Lipo also offered. The practice gives an average cost of $3,000 to $8,000 for liposuction, depending on a personalized consultation. Liposuction is typically an outpatient procedure of 1 to 3 hours, with a typical return to work in 1 to 2 weeks and visible results in 1 to 3 months. Individual results vary, and the practice says examples are not a guarantee.
Skin services range from peels (Glycolic, Micro, Advanced Corrective, Perfect 10, Perfect Derma, and Cosmelan for melasma and pigmentation) to HydraFacial tiers, microdermabrasion, dermaplaning, oxygen skin therapy, a teen facial, a fire and ice resurfacing facial and custom facials.
The office is open Monday, Tuesday and Thursday from 9am to 5pm and Friday from 9am to 3pm, and is closed on Wednesdays and daily from 12pm to 1pm for lunch. Call (858) 454-7546 for information about any treatment, and financing options are available.
Medically led, with a focus on safety, precision and natural-looking, long-term results. Surgical and non-surgical plans are tailored to each patient.
The practice describes its setting as small-scale and personal, with hands-on attention.
Specials & promotions
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Free parking for La Jolla Art Walk registered attendees
Registered attendees, on the day of the event
On their website as of Oct 29, 2026 · Where we saw it
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6 Custom Facial treatments for $650
$650
Includes 6 brow shaping, $280 value
On their website as of Oct 29, 2026 · Where we saw it
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6 Microdermabrasion treatments for $600
$600
Includes 6 brow shaping
On their website as of Oct 29, 2026 · Where we saw it
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6 Facial with Microdermabrasion treatments for $925
$925
Includes 6 brow waxing
On their website as of Oct 29, 2026 · Where we saw it
Services
Final prices may vary.
Micro Peel, Oxygen Skin Therapy and Cosmelan depigmentation, plus a skin consultation.
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Micro Peel $125
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Oxygen Skin Therapy $175
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Cosmelan Depigmentation Treatment $850
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Skin Consultation Price at booking
Glycolic, Advanced Corrective, Perfect 10 and Perfect Derma peels, adjusted in strength to skin type.
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Glycolic Peel $85
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Advanced Corrective Peel $225
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Perfect 10 Peel $485
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Perfect Derma Peel $485
Resurfacing, dermaplaning, microdermabrasion and a facial combined with microdermabrasion.
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Resurface Treatment $85
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Dermaplaning with Enzyme or Lactic $90
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Microdermabrasion $150
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Facial with Microdermabrasion $925
Hyaluronic acid and collagen-based fillers such as Juvederm, Restylane, Sculptra, Radiesse and Bellafill, plus Kybella.
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Bellafill Price at booking
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Juvederm Volbella XC Price at booking
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Juvederm Vollure XC Price at booking
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Juvederm Voluma XC Price at booking
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Kybella Price at booking
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Radiesse Price at booking
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Restylane Price at booking
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Sculptra Price at booking
Several HydraFacial levels, each suited to a different concern, from signature to platinum.
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Signature Hydrafacial $199
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Clarifying Hydrafacial $225
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Age Refinement Hydrafacial $250
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Radiance Hydrafacial $250
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Restorative Hydrafacial $295
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Platinum Hydrafacial $325
Botox for expression lines and related non-surgical injection treatments.
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Botox Price at booking
Fraxel repair, IPL and Morpheus8 for texture, pigment, redness and tightening.
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Fraxel repair Price at booking
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IPL Price at booking
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Morpheus8 Price at booking
Teen, Fire and Ice and custom facials for different skin needs.
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Teen Facial $85
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Fire and Ice Facial $150
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Custom Facial Price at booking
Hydrafacial deep cleansing facial.
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Hydrafacial Deep Cleansing Facial Price at booking
Photos
Meet the team
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Brian Reagan
Plastic Surgeon, Dr.
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Brian Reagan, M.D., F.A.C.S.
Medical Director
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Brian Reagan, MD, FACS
Board-Certified Plastic Surgeon, Founder
- Dr. Brian Reagan Plastic Surgeon
- Dr. Brian Reagan, MD, FACS Board-Certified Plastic Surgeon
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.truebeautysd.com (opens in a new tab)
- Highlights
- Surgical and non-surgical options can be combined in one facial rejuvenation plan
- Cosmelan depigmentation for melasma, dark spots and stubborn pigmentation
- Morpheus8 and QuantumRF radiofrequency treatments
- Series pricing on custom facials and microdermabrasion
- Complimentary skin consultation with the esthetician
- Financing options available
- Good for
- First facial
- Teens with breakouts
- Patients who want natural-looking results
- Patients weighing surgery and non-surgical care together
- Clients seeking low or no downtime
- Breast reconstruction after cancer
- Body contouring
- Treats
- Fine lines and wrinkles
- Acne and acne scars
- Clogged pores and excess oil
- Hyperpigmentation and melasma
- Dark spots and sun damage
- Broken capillaries
- Rosacea
- Enlarged pores
- Skin laxity
- Volume loss
- Techniques
- Laser skin resurfacing
- IPL photofacial
- Morpheus8 microneedling with radiofrequency
- Radiofrequency tightening
- Tumescent liposuction
- Power-assisted liposuction
- Ultrasound or laser-assisted liposuction
- Tickle Lipo
- Drainless tummy tuck
- Fat grafting
Products & treatments
- Juvederm Volbella XC
- Juvederm Vollure XC
- Juvederm Voluma XC
- Restylane
- Sculptra
- Radiesse
- Bellafill
- Kybella
- Botox
- HydraFacial
- Cosmelan MD
- Morpheus8
- QuantumRF
- BodyTite
- AccuTite
- FaceTite
- Fraxel
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