The Braid Bar Stonecrest

The business, also branded Braid Bar City, has since grown into a brand with several locations across Georgia. It describes itself as a Black-owned braiding salon, and the legal entity is Braid Bar LLC.

The brand has six salons in the Atlanta area: the original Decatur salon on Columbia Drive, a sister location called Braid Bratz at 1212 Columbia Drive in Decatur, a Stonecrest location in Lithonia, a Camp Creek location in East Point, a Gwinnett location in Lilburn, and a Jonesboro location on Tara Blvd. The Decatur location also has a boutique shopping area and a café-style space, and it has more than 50 employees and entrepreneurs.

Clients can book through the website, which sorts services into categories for women, men, boys and girls ages 2 to 10 (the girls' category is branded Bratz Dollz), and braid removal. The salon describes its hair care as long-lasting and high-standard, and says it prioritizes the health of clients' scalps and the longevity of their styles.

The salon prioritizes scalp health and how long a style lasts.

The salon describes its locations as clean and modern, with a culture-driven feel.