STRIIIKE
Hair salon in Beverly Hills, CA
STRIIIKE was founded in Beverly Hills in 2014 by sisters Kristie, Jenn and Ashley Streicher as a shared project. It began with brows, makeup and hair, and is now an independent studio led by founder Kristie Streicher alongside a team of specialists. Press coverage credits the three sisters with opening the business.
Read moreAbout
STRIIIKE was founded in Beverly Hills in 2014 by sisters Kristie, Jenn and Ashley Streicher as a shared project. It began with brows, makeup and hair, and is now an independent studio led by founder Kristie Streicher alongside a team of specialists. Press coverage credits the three sisters with opening the business.
Visits are booked by phone or text at 310-205-2600, or by email at info@striiike.com. The studio is open Monday through Saturday, 10am to 4pm. Color consultations are requested by email, virgin hair color is priced at consultation, and lip blushing requires an in-person consultation before booking, with consent forms emailed ahead of the appointment. Brow services can also be booked virtually with Kristie Streicher when travel is not possible.
The studio is known for the Nurtured Brow, a 30-minute appointment with a consultation, a custom proprietary tint, and tweezing and trimming shaping. The Brow Lift is a keratin treatment that lifts brow hairs upward and outward, lasting 5 to 8 weeks. Melanie Simon, the artist in residence, offers the Electric Facial. The studio also sells KS&CO brow products, which are exclusive to the studio, and runs an online shop. Press coverage says the salon debuted a hair perm service without a harsh smell or heat tools, and the press page lists a 2025 Modern Luxury Angeleno Best of Beauty winners feature.
The team is supported with mentorship, advanced training, collaborative events and industry partnerships. Each Nurtured Brow specialist trains for a minimum of two years under Kristie Streicher.
Each service is built around the individual, combining artistry, intuition and technical precision. Brows are kept natural and individual, and makeup aims for restraint and balance that enhances the wearer.
Services
Final prices may vary.
Brow shaping and styling, including the Nurtured Brow, the Brow Lift and add-on options, with virtual booking available with Kristie Streicher.
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Lash Tint add-on to any brow appointment $75
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The Brow Lift® add-on to The Nurtured Brow® $100
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The Brow Lift® - Add-On Service $100
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The Brow Lift® - Solo Service $150
Lash tints, lash conditioning, lash lifts and a Bolder, Darker Lash option that uses lift, curl and tint on natural lashes.
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A Bolder, Darker Lash Price at booking
Makeup application, makeup instruction and a 30-minute Rediscover Makeup session.
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Rediscover Makeup $100
Semi-permanent lip color that subtly enhances the natural shape and color of the lips, booked after an in-person consultation.
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Lip Blushing Price at booking
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Brow Lift add-on to Nurtured Brow $100
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The Nurtured Brow with a Specialist $140–$225
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The Brow Lift $150
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Color Price at booking
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Color Correction $550/unit
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Bleach & Tone Retouch $650
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Virgin Price at booking
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Men's Cut $200
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Women's Cut $350
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Gloss Single Tone $120
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Base Tint Single Tone $200
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Gloss Two Tone $200
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Base Tint Two Tone $275
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Color Correction per hour $550+
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Partial Highlights $550+
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Bleach and Tone Retouch $650
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Full Highlights $650+
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Bleach and Tone Virgin Hair Price at booking
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Keratin Smoothing Short Hair $425+
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Keratin Smoothing Long Hair $650+
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Highlights Partial $550+
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Highlights Full $650+
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Short Hair $425+
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Long Hair $650+
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The Lash Tint $75
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The Lash Conditioning $125
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The Lash Lift $250
Photos
Meet the team
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Ashley Maxine
Beauty Department Lead | Makeup Artist
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Briana Dunning
Hairstylist
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Kenny Reed
Colorist
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Kristie Streicher
Founder | Director of Brows
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Liz Lash
Makeup Artist
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Melanie Simon
Founder of ZIIP | Celebrity Facialist, Artist in Residence
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Michael Forrey
Hair Department Lead | Education Director
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.striiike.com (opens in a new tab)
- Highlights
- The Nurtured Brow, with a consultation, custom proprietary tint, and tweezing and trimming shaping
- The Brow Lift, a keratin brow treatment lasting 5 to 8 weeks
- The Electric Facial by artist in residence Melanie Simon, combining electrical waveforms and active ingredients
- KS&CO brow products, available only at the studio
- Brow services bookable virtually with Kristie Streicher
- Lash lift and a Bolder, Darker Lash option for a mascara-like look
- Good for
- Natural-looking brows
- Brow shaping and styling
- Clients who travel and need virtual brow booking
- Color consultations
- Curly hair
- Event styling
- Makeup lessons
- Treats
- Brow shaping
- Lash lift
- Lash darkening and definition
- Hair color correction
- Smoothing hair
- Curly hair care
- Lip shape and color
- Skin treatments
- Makeup for events
- Techniques
- The Nurtured Brow
- Strategic Tweezing Method
- Brow Lift keratin treatment
- Brow tinting
- Lash lift
- Lash tint
- Lash conditioning
- Lip blushing (semi-permanent)
- Electrical waveform facial
- ZIIP micro-current and nano-current device
Products & treatments
- KS&CO brow products (exclusive to the studio)
- Westman Atelier
- Tower 28
- Surratt Beauty
- Grande Cosmetics
- Online shop with makeup, skin care, body care, hair care, wellness and home products
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