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Hair salons

Pure ICEE Beauty

Hair salon in Arlington, TX

Pure ICEE Beauty previously operated a salon location in Grand Prairie and now works from a temporary studio in Arlington, Texas, inside a private salon suite in the Dallas-Fort Worth area. Imani LaMonica founded the business and does the styling herself. The exact address is shared once a booking is confirmed.

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About

Pure ICEE Beauty previously operated a salon location in Grand Prairie and now works from a temporary studio in Arlington, Texas, inside a private salon suite in the Dallas-Fort Worth area. Imani LaMonica founded the business and does the styling herself. The exact address is shared once a booking is confirmed.

The menu covers bonded, closure bonded, healthy low-tension and lace wig installs, lace closure and traditional or versatile sew-ins, and sew-in packages that include takedown and cleansing. Maintenance visits include a reinstall and styling but not lace customization or braid-down. Color services run from creative accents such as money pieces, peekaboos, skunk stripes, panels and face-framing color, to full color transformations with lightening, toning and dimensional color, which require a consultation booked first. Wig color can be done before installation, and wigs can be bought through the business's own collection or brought in.

Wig and install packages come in 16 to 18, 20 to 22, 24 to 26 and 28 to 30 inch lengths and are listed under online appointments. Add-ons include custom color, extra density, luxury curls or styling, extra bundles and squeeze-in appointments. Clients may book up to eight weeks ahead, and booking one to two weeks ahead is recommended for better availability around holidays, spring break and wedding season.

Policies: a non-refundable deposit secures every appointment and goes toward the total. Clients wait in the lobby until their exact time and should send a text if running late; a $15 late fee applies after 15 minutes and appointments are canceled after 20 minutes. Rescheduling is free with at least 24 hours' notice, with one reschedule per appointment. Same-day cancellations require a double deposit before rebooking. Monday appointments carry a $50 precision fee and are limited to two clients. Refunds are not given, no extra guests or children are permitted unless a service says otherwise, and the business may refuse service when needed to protect safety and professional standards. Hours are listed as 9 am to 5 pm. New clients are asked to email before booking.

Private one-on-one Advanced Retention Training for working stylists is offered as a three-hour session covering lace installs for $550, in morning or afternoon blocks. The business also runs an ambassador program, by approval only, that gives selected clients discounted sessions on Mondays and Tuesdays, up to two a month, with content participation required.

The business describes its work as built for everyday life, with long wear and clean finishes, and focuses on natural-looking installs, healthy hair practices and personal guidance between visits.

Works out of a private salon suite in the Dallas-Fort Worth area.

Specials & promotions

  • Ambassador program: discounted sessions for selected clients

    By approval only. Up to 2 ambassador sessions per month. Monday and Tuesday booking only. Limited availability. Content participation required.

    On their website as of Oct 28, 2026 · Where we saw it

Services

Final prices may vary.

A 20-minute consultation for first-time clients, wig services and anyone wanting guidance before booking.

  • Consultation $10

Bonded, closure bonded, healthy low-tension and lace wig installs, with lace closure and sew-in options.

  • Maintenance $150
  • Bonded Install $175
  • Closure Bonded Install $200
  • Healthy Low-Tension Install $200
  • Lace Wig Install $225
  • Lace Closure Sew In $240
  • Traditional Sew In $250
  • Versatile Sew In $280
  • Traditional Sew-In Package $350
  • Closure Sew-In Package $360

Creative color accents, full color transformations and wig color before installation.

  • Creative Color $200+
  • Wig Color Transformation $200
  • Color Transformation $300+
  • Book Lace Wig Install $225
  • 16–18” Wig + Install Package $425
  • 20–22” Wig + Install Package $475
  • 24–26” Wig + Install Package $525
  • 28–30” Wig + Install Package $575
  • 16-18 inch Wig + Install Package $425
  • 20-22 inch Wig + Install Package $475
  • 24-26 inch Wig + Install Package $525
  • 28-30 inch Wig + Install Package $575

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.pureiceebeauty.com (opens in a new tab)

Highlights
  • Lace wig installs for units from 4x4 up to 13x6, up to 32 inches, with same-day lace customization and styling
  • Wigs from the business's own collection: 13x6 HD lace frontal units in natural black with 180% density, in straight, body wave and curly textures up to 30 inches
  • Glueless install for everyday wear and easy removal, and a luxury melt install that can be worn up to two weeks with proper care
  • Previously worn lace wigs can be reinstalled multiple times with proper care
  • Sells its own waterproof lace glue adhesive, with a patch test recommended
  • Private training sessions for working stylists and an ambassador program for selected clients
Good for
  • first-time clients
  • wig beginners
  • returning clients
  • clients wanting natural-looking installs
  • clients with previously worn lace wigs
  • clients who want long wear
  • booking ahead for holidays and wedding season
Treats
  • lace wig installs
  • sew-in installs and maintenance
  • hair color transformation
  • creative color accents
  • custom wig color
  • wig customization and fit
Techniques
  • Bonded install with track placement and a light leave-out
  • Closure bonded install
  • Healthy low-tension install
  • Lace wig install with braid foundation
  • Lace closure sew-in and frontal install upgrade
  • Traditional and versatile sew-ins
  • Glueless install
  • Luxury melt install
  • Lace customization
  • Color transformation with lightening, toning and dimensional color

Products & treatments

  • Pure ICEE Beauty wig collection
  • Waterproof lace glue adhesive
  • Satin bonnet

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