LG Howard & Company
Hair salon in Sarasota, FL
LG Howard & Company was founded by Liza, who owns the salon, and it operates as an Aveda salon on South Tamiami Trail. Hair is the core of the menu, with skin services and brow and lip waxing listed alongside it.
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LG Howard & Company was founded by Liza, who owns the salon, and it operates as an Aveda salon on South Tamiami Trail. Hair is the core of the menu, with skin services and brow and lip waxing listed alongside it.
A visit starts with a greeting and a choice of cucumber water or Aveda Comforting Tea. Every service opens with a consultation covering what the guest wants, any concerns, allergies and medical conditions. Haircuts, color and texture services each include a massage element, such as a scalp or shoulder massage, a shampoo and conditioning treatment with a hot towel wrap, and a hand and arm massage, and haircuts and color also finish with a blow-dry style. Some requests may take more than one visit.
Education is a stated priority, and professionals attend advanced education classes on a regular basis. Guests who are unsure which stylist fits them can take an online quiz that looks at hair, personality and style. The salon says its aim is to leave guests cared for and their day brighter, and it describes giving back to guests, team, community and the planet as part of its culture.
The salon's reviews page shows an average rating of 4.9 from 71 reviews, and reviewers describe Liza as professional and comforting to work with.
The salon aims for an environment where both guests and team members feel rejuvenated, with education at the center of its work. It describes its Aveda products as the best available.
Guests are welcomed on arrival with a drink in a setting meant to feel restorative.
Specials & promotions
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$20 gift for new guests who book an appointment
On their website as of Nov 1, 2026 · Where we saw it
Services
Final prices may vary.
Haircuts for men, women and children ages 8 and under, color from retouch and full color through partial and full foil and specialty color, styling such as blow-dries, flat iron and curl work and updos, and texture services including permanent waves and Brazilian Blowout.
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Kids Haircut (8 & Under) $25+
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Men's Haircut $28–$45
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Women's Haircut $40–$100
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Retouch $95–$140
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Full Color $115–$160
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Partial Foil $130–$250
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Full Foil $150–$275
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Corrective Color Price at booking
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Specialty Color (Color Melt, Balayage, Custom Color) Price at booking
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Express Botanical Kinetics $30
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Express Botanical Kinetics Facial $30
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Plant Peel $50
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Flat Iron / Curl with Service $5–$15
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Shampoo & Blow-Dry $25–$75
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Flat Iron / Curl $30+
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Updo $55–$75
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Permanent Wave $95+
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Brazilian Blowout $250+
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Men's Grey Blending $20+
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Shine Treatment $25+
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Botanical Repair Treatment $40+
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Lip Wax $12
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Brow Shaping $15
Meet the team
- Crystal New Talent Stylist
- Gabriella Artist Level
- Liza Owner
- Mandi New Talent Stylist
- Tayler Artist Level
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.lghowardsalon.com (opens in a new tab)
- Highlights
- Complimentary massage included with every service
- Botanical Repair Treatment included with all base color services
- Complimentary gloss included with highlight services
- Online quiz to help match guests with a stylist
- Specialty color such as balayage and color melt is quoted after consultation
- Open Chair policy lets guests move to another stylist
- Good for
- First visit
- Guests who want help choosing a stylist
- Color and highlight clients
- Blowouts and updos
- Kids haircuts for ages 8 and under
- Guests who prefer Aveda products
- Treats
- Grey blending for men
- Color corrections
- Texture changes
- Facial care
- Brow shaping
- Lip waxing
- Techniques
- Balayage
- Color melt
- Custom color
- Corrective color
- Partial foil
- Full foil
- Permanent wave
- Brazilian Blowout
- Flat iron
- Curl
Products & treatments
- Aveda
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