Etch Aesthetics
Med spa in Rochester, NY
Etch Aesthetics offers aesthetic injectables, skin treatments, weight-loss care, hormone services and vitamin shots from a location in Rochester. The practice is open on Mondays from 10:30 AM to 5:30 PM and on Saturdays from 9 AM to 2:30 PM, and is closed the rest of the week.
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Etch Aesthetics offers aesthetic injectables, skin treatments, weight-loss care, hormone services and vitamin shots from a location in Rochester. The practice is open on Mondays from 10:30 AM to 5:30 PM and on Saturdays from 9 AM to 2:30 PM, and is closed the rest of the week.
Clients can start with a consultation. An in-person consultation with Brayla Potter costs $35, runs about 30 minutes, and covers the areas to be treated along with tailored recommendations. New clients pay a $30 deposit that is taken off the booked appointment. A virtual consultation costs $25 and lasts about 10 minutes; it is requested by email and held by FaceTime, Zoom or phone, with a $20 deposit that also comes off the appointment. Clients who need a time not listed online can ask by email or text.
The injectable menu includes several neurotoxin options, from forehead, between-the-brow and crow's feet treatments to jawline, neck, shoulder and migraine-related therapy. Filler work covers the under-eyes, cheeks, chin, jaw, nasolabial folds and marionette lines, and liquid rhinoplasty is offered as a non-surgical nose reshaping option priced by the filler needed. Facial balancing packages combine several filler areas and use 3 to 8 syringes; the practice states these save over $500 compared with booking the treatments separately. Dissolve Me, a hyaluronidase treatment, is available to reduce unwanted or excess filler.
Lip enhancement follows the Russian lip technique, which aims for a lifted, structured shape with more emphasis on height than volume. The filler brand is chosen at the appointment, and pricing adjusts with that choice. A hydrating lip plumper that needs no injections is also available.
Beyond injectables, the practice offers GLP-1 weight-loss injections, which require a consult and include weekly injections, telehealth support and lab orders, plus B Lean shots. Testosterone and estrogen or progesterone hormone replacement are offered with prescriptions and lab levels as needed. Vitamin shots, NAD+ injections, IV drips and medical microneedling with a choice of serums round out the menu. Body contouring includes a non-surgical BBL-alternative service and a submental contour treatment.
Booking runs through the practice's Glossgenius page. Deposits are non-refundable and non-transferable, no-shows are charged the full service price, and deposits can move to a new appointment if cancelled at least 48 hours ahead. Late arrivals incur fees starting after 5 minutes, and appointments are cancelled or rescheduled after 20 minutes. Payment options include in-person Buy Now, Pay Later for bookings from $50 to $4,000 with approval needed beforehand, CareCredit, Cherry Pay, Klarna or Affirm through Gloss Genius, and HSA or insurance benefit cards for approved transactions. House-call visits add a $100 travel fee.
Focuses on medical-style injectable and wellness care with a consult-first approach for new clients and a stated commitment to protecting client personal and health information under HIPAA guidelines.
Specials & promotions
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Free 5-unit Tox touch-up within 2 weeks
$0
Up to 2 weeks after your appointment; only to the previously treated area. Not to be used as free Tox to any area of the face.
On their website as of Nov 1, 2026 · Where we saw it
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Microneedling sale at $275
$275
$75.00 deposit required.
On their website as of Nov 1, 2026 · Where we saw it
Services
Final prices may vary.
Non-surgical body contouring, including a BBL-alternative Booty Sculpt and a submental contour treatment priced per vial.
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Booty Sculpt $600
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Contour (All Areas) $600+
In-person consultation with Brayla Potter, virtual consultations by video or phone, and a consult with Brayla for treatment planning.
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Virtual Consulation $25
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Virtual Consultation $25
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Consultation w Brayla $35
Add-on charges including a late fee, a GFE clearance exam fee and a house-call travel fee.
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Late Fee $15
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GFE Exam Fee $35
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Home Travel Fee $100
Dermal filler for under-eyes, cheeks, chin, jaw, nasolabial folds and marionette lines, plus liquid rhinoplasty, facial balancing packages and hyaluronidase to dissolve filler.
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Under Eye $120+
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Dissolve Me (Hyaluronidase) $275+
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Liquid Rhinoplasty $300+
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Chin Filler $350+
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Jaw Filler $350+
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Marionette Smile Lines $475+
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Cheek Filler $655+
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Nasolabial Fold Filler $655+
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Facial Balancing Packages $2,600+
GLP-1 injections with a required consult, weekly dosing, telehealth support and lab orders.
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Glp-1 (Dosing Varies) $50+
Testosterone injections and estrogen or progesterone hormone replacement, both requiring prescriptions and lab work.
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Testosterone Injections TRT $75+
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Estrogen HRT / Progesterone HRT $275+
Lip enhancement using the Russian lip technique, a Lip Filler Special, and a hydrating lip plumper without injections, plus a lip flip.
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Lip Filler $25+
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Lip Filler (Lip Enhancement) $25+
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Revanesse Lip Plumper $25
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Lip Filler Special $315+
Medical microneedling with a choice of serum, including salmon DNA and other options.
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Medical Microneedling + Serum $199+
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Microneedling Sale $275
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Microneedling Sale (Salmon DNA) $275
Neurotoxin treatments for forehead, glabella, crow's feet, bunny lines, nose, jawline, neck, shoulders and migraine or hyperhidrosis, plus a brow lift and full-face treatment.
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Lip Flip $25+
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Tox - Marionette Lip Lines $100+
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Tox - Bunny Lines $130+
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Brow Lift $150+
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Brow Lift Tox $150+
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Tox - Glabella (Between Eyes) $200+
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Daxxify Tox $260+
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Tox - Forehead Frontalis $260+
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Tox - Nose Lift $260+
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Tox - Crows Feet $312+
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Tox - Neck Bands (Platysmal) $325
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Masseter (Jawline Tox) $390+
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Slim Shoulders - Trapezius Muscle $390+
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Tox Full Face Lift $910+
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Therapeutic Tox - Chronic Migraine $1,000+
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Therapeutic Tox - Hyperhydrosis $1,000+
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Touch Up Price at booking
Vitamin and wellness shots in several blends, plus NAD+ injections and IV drips.
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All Vitamin Shots $35
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Wellness Shots $100+
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NAD+ Injection $175+
B Lean shots and GLP-1 weight-loss shots.
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B Lean Shots $35+
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GLP-1 Weight Loss Shots $50+
Photos
Meet the team
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.etchaesthetics.gl… (opens in a new tab)
- Highlights
- Free 5-unit Tox touch-up within 2 weeks of an appointment, for the previously treated area only
- Russian lip technique for a lifted, structured lip shape
- Facial balancing packages across chin, lip, jaw, cheek and nose, which the practice says save over $500 compared with individual treatments
- Non-surgical liquid rhinoplasty and a hyaluronidase option for reducing excess filler
- House-call visits with a $100 travel fee
- Several payment options, including in-person Buy Now, Pay Later and HSA or benefit cards
- Good for
- First-time injectable clients
- Clients who want a consultation before booking
- Virtual consultations
- House-call appointments
- Weight-loss program clients
- Hormone therapy clients
- Treats
- Fine lines and wrinkles
- Frown lines and forehead lines
- Crow's feet
- Lip volume and shape
- Under-eye area
- Cheek, chin and jawline volume
- Nasolabial folds and marionette lines
- Nose shape without surgery
- Unwanted or excess filler
- Submental fat
- Techniques
- Neurotoxin injections
- Dermal fillers
- Russian lip technique
- Liquid rhinoplasty
- Hyaluronidase treatment
- Medical microneedling
- Submental contouring
- Non-surgical body contouring
- GLP-1 injections
- B Lean shots
Products & treatments
- Daxxify
- Revanesse Lip Plumper
- Microneedling serums: Stem Cell, Anti-Age, Gold, Salmon DNA, Acne and Moisturizing
- Vitamin shot blends including Detox, PMS Relief, Immunity Boost, Tri-Immune Boost, Energy Boost and B-Lean
- Wellness shot blends including hydration and vitamin options
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