Beauty & Brows by Steff

Beauty & Brows by Steff started as a small family business in Loganville, Georgia, founded by Sthefani Halterbeck and Roberta. It now has studios in Loganville and Kennesaw, Georgia.

The menu covers brows, lips, facials and hair removal. Eyebrow tinting starts at $45, microblading is $450, Lip Blush is $550, Lipstick Effect is $500, facials start at $75, and waxing and sugaring start at $15 for face and body.

A $20 consultation is required only for clients who have had semi-permanent or permanent eyebrow makeup before, and that fee is applied to the booked procedure. Before a procedure, clients are asked to avoid waxing, threading or tinting for a week, Botox for 35 to 45 days, caffeine and alcohol for 24 hours, and retinol or acids for a week. Clients arrive with clean skin and no makeup on their brows. After microblading, brows stay dry for the first seven days and a healing balm is applied as directed. A touch-up is scheduled six to eight weeks after the first session, and a yearly touch-up is suggested to keep results fresh.

Clients can book online through Vagaro, by phone at +1 (678) 585-3777, or by visiting a studio. The studios are described as calm and cozy, and the business says its aim is to help every woman feel confident and beautiful. The business also teaches permanent makeup courses in microblading, PMU machine work, brow design and business mentorship, with the PMU courses covering powder brows, brow mapping, color theory, sanitation and building a beauty brand, taught personally by Sthefani Halterbeck.

Services begin with a complete evaluation to understand each client's features and goals, with the aim of helping every client feel confident and beautiful.

The studios are described as calm and cozy.