Arch Theory
Lash & brow studio in Newark, NJ
Arch Theory Beauty Studio, at 134 Wilson Ave in Newark, was founded by Amanda De Oliveira, a brow artist and educator. Alongside appointments, the studio teaches brow work, so its services and its training sit under the same roof.
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Arch Theory Beauty Studio, at 134 Wilson Ave in Newark, was founded by Amanda De Oliveira, a brow artist and educator. Alongside appointments, the studio teaches brow work, so its services and its training sit under the same roof.
Brow services start with a basic shape by waxing or tweezing, then trimming and grooming, which takes about 30 minutes for $30. Custom shaping with a hybrid tint takes 45 minutes for $60. Brow Lamination smooths and sets the brow hairs with precise shaping in 60 minutes for $100, and adding a hybrid tint brings it to 80 minutes for $130. Lami Refresh is a 40-minute shape and nourishing treatment for $40, recommended four weeks after a lamination.
Lash and lip services are also offered. The Korean Lash Lift curls and defines the lashes in 90 minutes for $120, with tint included. For lips, Hydragloss is a 30-minute hydration treatment that uses microneedling for $70. Lip Hydration is a 30-minute exfoliation and hydrating mask that includes an upper lip wax for $10, and a standalone upper lip wax takes 20 minutes for $20.
The Complete Brow Artistry Course is a 360-minute program priced at $1,300. Students learn brow mapping, design, waxing, tinting and brow lamination, practising on live models along the way. A $250 deposit is required and is non-refundable. Students contact the salon before booking to confirm a date. The Brow Lamination Workshop runs 300 minutes on a live model for $600 and covers mapping, lamination, setting and aftercare. Its $150 deposit is also non-refundable. Courses and workshops can be bundled together for a discount.
Cancellations or changes need at least 24 hours' notice, and later cancellations and no-shows are charged 50% of the scheduled service. Clients have a 15-minute grace period for late arrivals. Buy Now, Pay Later is available for bookings from $50 to $4,000 and requires approval before the appointment. The studio is open Monday to Thursday from 10 AM to 5 PM and Saturday from 10 AM to 2 PM, and is closed Friday and Sunday.
Brow work is precise and educational, with each service customized to the client.
Specials & promotions
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Winter Refresh: brow design, upper lip wax and lip hydration for $40
$40
Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
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Cozy & Polished: brow lamination, upper lip wax and lip hydration for $105
$105
Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
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Holiday Ready: brow lamination and Korean lash lift for $200
$200
Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
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Winter Maintenance: brow lamination and refresh for $130
$130
Refresh is booked separately, 4 weeks later. Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
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Winter Glow: brow design and HydraGloss lips for $90
$90
Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
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The Ultimate Winter Glow: brow lamination and HydraGloss lips for $160
$160
Book as usual on our Services page - your credits will apply automatically at service checkout.
On their website as of Oct 29, 2026 · Where we saw it
Services
Final prices may vary.
Shaping, grooming, hybrid tinting, brow lamination, and a lamination refresh for maintenance between treatments.
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Brow Shape $30
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Lami Refresh $40
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Brow Shape and Tint $60
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Brow Lamination $100
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Brow Lamination and Tint $130
The Korean Lash Lift, which curls and defines lashes with tint included.
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Korean Lash Lift $120
Lip hydration treatments, including a microneedling option, and upper lip waxing.
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Lip Hydration $10
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Lip Hydration and Upper Lip Wax $20
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Hydragloss $70
Bundled winter services that combine brow, lip and lash treatments at a reduced price.
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Winter Refresh $40
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Winter Glow $90
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Cozy and Polished $105
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Cozy & Polished $105
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Winter Maintenance $130
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The Ultimate Winter Glow $160
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Holiday Ready $200
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Brow Lamination & Tint $130
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Lip Hydration & Upper Lip Wax $20
Photos
Meet the team
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.archtheory.glossg… (opens in a new tab)
- Highlights
- Brow lamination with precise shaping and hybrid tint
- Korean Lash Lift with tint included
- Hydragloss lip treatment that uses microneedling
- Hands-on Complete Brow Artistry Course with live models, including a professional kit and certificate
- Winter packages, with credits applied automatically at checkout when booked on the Services page
- Good for
- brow shaping and tinting
- clients booking brows, lashes and lips together
- bundled package bookings
- people training to become brow artists
- new clients, who pay a per-service deposit
- Treats
- brow shape and definition
- lash curl
- lip hydration
- upper lip hair removal
- brow artistry training
- Techniques
- waxing
- tweezing
- trimming and grooming
- hybrid tint
- brow lamination
- microneedling
- lash lift
- exfoliation
- hydrating mask
- brow mapping
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