Milwaukee Salon & Beauty Directory

ANEW Skin & Wellness

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anewsw.com (opens in a new tab)

ANEW Skin & Wellness was founded in 2004 by Carol Van Zelst and is based at West Capitol Drive in Brookfield. The business describes itself as mother-daughter owned and operated and says it has been operating for more than 20 years. Its team includes a medical director, registered nurses, a licensed aesthetician and a massage therapist. The business's blog calls it a medical spa offering a broad approach to advanced aesthetic treatments, and it describes itself as having a trusted reputation in the community.

About

The business presents its care as personalized rather than one-size-fits-all, with treatment plans built around each client's goals. The team puts weight on listening to each client, explaining the options and supporting the decision, followed by ongoing skin care education. The business says it invests in advanced technology and continuing education, and it chooses treatments it believes in over those that are only trending.

Appointments are booked online through the business's booking page, and requests are confirmed by email. Hours are Monday 11 AM to 5 PM, Tuesday 10 AM to 5 PM, Wednesday and Thursday 10 AM to 6 PM, Friday 9:30 AM to 3 PM and Saturday 10 AM to 12 PM, with Sunday closed; hours are based on appointments and may vary. Cancellations need at least 24 hours notice, and later cancellations are charged 20% of the reserved service. Payment plans are offered through Cherry, a buy now, pay later service for health and wellness purchases, with 0% APR options subject to eligibility and interest-bearing plans with APRs as low as 5.99%. Students and active-duty military or veterans receive 10% off select services with a valid ID, and these discounts cannot be combined with other offers.

Botox and Dysport are priced at $13 per unit at the standard rate, $11 per unit for members, and $9.99 per unit as a new patient special. Treatable areas include lines across the forehead and between the brows, crow's feet, the brow, fine lines around the lips, the gums when smiling, the upper lip, the chin, the masseter and jawline, neck cords and bands, the Nefertiti neck lift, and underarm sweating. Botox and Dysport results usually last about 3 to 4 months and are generally assessed about two weeks after treatment. Dermal filler options are Juvederm Ultra XC, Juvederm Ultra Plus XC, Volbella XC, Vollure XC, Voluma XC, Skinvive by Juvederm and Restylane Kysse, with results generally lasting about 6 to 24 months, and lip filler about 6 to 12 months. Sculptra, Kybella and hyaluronidase are also offered.

Facials range from a 30-minute Mini-Me-Time at $140 to a 60-minute Platinum HydraFacial at $275, and are commonly scheduled every 4 to 6 weeks for maintenance. Members receive 15% off facials and HydraFacials. The business says Rejuvapen can be combined with PRP or PRF, exosomes or Sculptra. Massage therapy includes therapeutic sessions of 30, 60 and 90 minutes, myofascial release, detox and lymphatic massage, and a cooling head-to-glow treatment. Members receive 15% off massage and bodywork.

Care is individualized, with detailed consultations and customized treatment plans built around each client's goals. Ongoing skin care education and guidance follow the treatment itself.

anewsw.com ↗ (opens in a new tab)

Specials & promotions

15% off regular Botox or Dysport pricing on Tuesdays

Offers cannot be combined.

On their website as of Nov 1, 2026 · Where we saw it
15% off select services during your birthday month

Cannot be combined with other offers. Some restrictions may apply.

On their website as of Nov 1, 2026 · Where we saw it
10% off select services for students and military

Requires a valid student ID or active-duty military or veteran ID. Discount cannot be combined with membership or other promotional pricing.

On their website as of Nov 1, 2026 · Where we saw it
ANEW Membership for $49 per month

$49

Add family members for $25/month each. Membership pricing cannot be combined with other promotions unless otherwise noted.

On their website as of Nov 1, 2026 · Where we saw it
$75 off full dermal filler syringes for members

Offers and discounts cannot be combined.

On their website as of Nov 1, 2026 · Where we saw it
ANEW members pay $11 per unit of Botox or Dysport

$11 (regularly $13)

On their website as of Nov 1, 2026 · Where we saw it
$50 off each Rejuvapen treatment area for members

Offers and discounts cannot be combined.

On their website as of Nov 1, 2026 · Where we saw it
Introductory Botox or Dysport price of $9.99 per unit

$9.99

For first-time qualifying treatments only. Cannot be combined with other offers.

On their website as of Nov 1, 2026 · Where we saw it
$100 off your first full syringe of filler

For first-time qualifying treatments only. Cannot be combined with other offers.

On their website as of Nov 1, 2026 · Where we saw it
$50 off your first half syringe of filler

For first-time qualifying treatments only. Cannot be combined with other offers.

On their website as of Nov 1, 2026 · Where we saw it
$25 off your first customized facial, chemical peel, or microdermabrasion

For first-time qualifying treatments only. Cannot be combined with other offers.

On their website as of Nov 1, 2026 · Where we saw it

Services

Final prices may vary.

Botox and Dysport by the unit, dermal fillers such as Juvederm and Restylane Kysse, and lip filler, along with Sculptra, Kybella and hyaluronidase.

Juvederm touch up (existing tube) $35
Juvederm Ultra Plus XC half syringe $425
Juvederm Volbella XC half syringe $425
Juvederm Vollure half syringe $425
Restylane Kysse half syringe $425
Juvederm Voluma half syringe $500
Juvederm Ultra Plus XC full syringe $750
Juvederm Volbella XC full syringe $750
Juvederm Vollure full syringe $750
Restylane Kysse full syringe $750
Juvederm Voluma full syringe $800
Hyaluranidase $75
Restylane Kysse - FULL SYRINGE 1ML $750
Botox® & Dysport® $9.99/unit
Botox $13/unit
Dysport $13/unit
K10 $35
Touch up fee $35
Hyaluronidase $75
Dermal Fillers $400+
Lip Filler $400+
Sculptra $800
Kybella $1,200

Named facials including ANEW Signature, Mini-Me-Time, Medi-Infusion Pro, Osmosis Red Carpet, Glass Skin, Signature HydraFacial and Platinum HydraFacial.

Glass Skin Facial $115

Add-on treatments to a facial, such as PCA peel, dermaplaning, nano needling, and brow or lash tinting and lifts.

Brow tint $25
Lash lift $25
Lash tint $25
Dermaplaning add-on $50
Nano Needling add-on $50
PCA Peel add-on $50

Dermaplaning, microdermabrasion, no-downtime PCA and RDS peels, and waxing for lip, leg, Brazilian and neck areas.

Dermaplane add-on to facial or microderm $50
Peel add-on to facial, microderm or dermaplane $50
Dermaplaning $60
Microdermabrasion $80
Microdermabrasion and chemical peel $200
Lip Waxing $15
Tinting Lash $25
Dermaplane add on to facial/micro $50+
Leg Waxing half $50
Peel Add on facial/microderm/dermaplane $50
Peel add on to facial/micro/dermaplane $50+
Tinting brow and lashes $50
Neck add on $75
Brazilan Wax $100+
Leg Waxing Full $100
Mini-Me-Time Facial $140
PCA Face (no downtime) $150
RDS Peel F&N (no downtime) $175
PCA Face, Eye, and Neck (no downtime) $200
PCA Body (no downtime) $250

Brow tinting, lash tinting, and combined brow and lash tinting.

Eyebrow tinting $25
Lash tinting $25
Brow and lash tinting $50

TCA peels by area, pure retinol peel, and PCA, RDS and other chemical peels.

TCA Eyes $150
TCA Partial Face $200
TCA Chest $250
TCA Face And Neck $450
TCA Body $500
PCA peel face $150
TCA peel eyes $150
RDS peel face and neck $175
PCA peel face, eye and neck $200
Pure retinol peel $200
TCA peel partial face $200
PCA peel body $250
TCA peel chest $250
TCA peel full face $350
TCA peel face and neck $450
TCA peel body $500

Rejuvapen microneedling for the face, eyes, neck, chest, body and hair restoration, in single sessions or series.

Rejuvapen eyes $200
Rejuvapen neck $200
Rejuvapen-Chest $300
Rejuvapen decollete $300
Rejuvapen face and eyes $300
Rejuvapen full face $350
Rejuvapen face, eyes and neck $400
Rejuvapen face, neck and eyes $400
Rejuvapen F/N/E $400
Rejuvapen- partial abdomen $400
Rejuvapen small body area $400
Rejuvapen for hair restoration $500
Rejuvapen arms $800
Rejuvapen full abdomen $800
Rejuvapen other body areas Price at booking

GentleMax Pro hair removal priced by area, from the nose to the full leg or back.

Laser hair nose $50
Laser hair brows $75
Laser hair chin $75
Laser hair ears $75
Laser hair lip $75
Laser hair axilla $85
Laser hair abdomen $100
Laser hair cheeks $100
Laser hair bikini $125
Laser hair neck $150
Laser hair half arms $200
Laser hair chest $250
Laser hair brazilian $300
Laser hair full arms $300
Laser hair half leg $300
Laser hair back $450
Laser hair full leg $450

Therapeutic, myofascial release, detox and lymphatic massage, plus a cooling head-to-glow treatment.

Therapeutic Massage 30 $80
Myofascial Release Massage 60 $120
Therapeutic Massage 60 $120
Therapeutic Massage 90 $160

ANEW Membership with family add-ons and preferred pricing on injectables, lasers, facials, skin treatments and massage.

Botox & Dysport (member preferred pricing) $11/unit
ANEW Membership additional family member $25
ANEW Membership $49

Free consultations for new and existing patients, and GLP-1 and peptide wellness consultations.

New patient consultation Price at booking

Birthday Month Special (15% off select services) Price at booking

Check Free
Consultation- Existing Patient Free
Consultation- New Patient Free
FOUNDER Membership fee $49
STANDARD Membership fee $49
Consult GLP-1, Peptides, and Wellness Price at booking

ExoFecta per ml $250
Exosome hair restoration per ml $450
PRP/PRF eyes $450
PRP/PRF face and eyes $600
PRFM $750
PRP/PRF hair restoration $750
PRP/PRF body $1,500

Nano Needling $50
PCA Peel $50

Max Spot Partial Fac $150

Max Vein face $125
Max Spot partial face $150
Max Spot full face $300

Laser Hair Face (lip,chin,cheeks) $200

Half Syringe $400+
Full Syringe $700+

Cooling Head to Glow $40
Therapeutic Massage $80–$160
Detox Massage $120
Lymphatic Massage $120
Myofascial Release $120

Miscellaneous Treatment Free

Vivace Face, Eyes, Neck & Decollete $1,000

ANEW Signature Facial $125
Mini-Me-Time $140
Medi-Infusion Pro Facial $175
Osmosis Red Carpet Facial $200
Signature HydraFacial® $200
Platinum HydraFacial® $275

Student & Military Appreciation (10% off select services) Price at booking

Sublative EMatrix eyes $250
Sublative EMatrix face $450
Sublative EMatrix face, eye and neck $600
Sublative EMatrix body $700

Botox & Dysport (Terrific Tuesdays, 15% off) $11.05/unit

Thermi250 neck $150
ThermiSmooth neck $150
ThermiSmooth eyes $200
Thermi250 knees $250
Thermi250 hip rolls $300
Thermi250 abdomen $350
Thermi250 arms $350
Thermi250 buttocks $350
Thermi250 face $350
ThermiSmooth face and eyes $350
Thermi250 legs $450
ThermiSmooth body $450

Diode lesions $100
Diode vascular $200
Vbeam partial $300
Vbeam full face $500
VBeam red or vascular area of body $700
Vbeam red or vascular body area $700

Amino Blend shot $25
B12 IM injection $25
L-Carnitine shot $25
NAD shot $25
Taurine shot $25
Tri-Immune shot $25

Brow tweeze $10
Chin wax $15
Lip wax $15
Eyebrow wax $20
Underarm wax $30
Half arm wax $35
Full arm wax $50
Half leg wax $50
Back wax $60
Bikini wax $60
Chest wax $60
Neck wax add-on $75
Brazilian wax $100
Full leg wax $100

Photos

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.anewsw.com (opens in a new tab)

Highlights: Free initial consultations for new and existing patients
ANEW Membership at $49 per month, with family members added for $25 each per month, and preferred pricing on injectables, lasers, facials, skin treatments and massage
Members receive $50 off each Rejuvapen treatment area
Laser and energy options including Vivace radiofrequency, Sublative EMatrix, VBeam and GentleMax Pro
Massage therapy with cupping, hot stones, trigger-point work and kinesio taping available
Payment plans through Cherry, with 0% APR options subject to eligibility
Good for: first-time injectable clients
clients who want a consultation before choosing treatments
ongoing facial maintenance
ANEW members and their family members
students and active-duty military or veterans
clients interested in no-downtime peels
clients considering GLP-1 or peptide consultations
clients who want injectables and massage in one place
Treats: fine lines
forehead lines
glabellar lines
crow's feet
gummy smile
underarm sweating
lip fullness
sun spots
seborrheic keratoses
unwanted hair
Techniques: Botox
Dysport
Juvederm
Restylane Kysse
Sculptra
Kybella
hyaluronidase
HydraFacial
PCA peel
RDS peel

Products & treatments

Skin care products for sale
Supplements for sale

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