Loretta Wilger

Loretta Wilger is the founder of LOOKS Cosmetics and teaches the classes personally, including makeup, poise and photogenic sessions. She has more than 28 years of experience in the fashion and image industry.

She modeled for about fifteen years, working in Paris, Milan, London, Germany, Japan and across the United States. She then moved behind the scenes, serving as Director of New Faces at PROMOD Model Agency in Hamburg, Germany, and later as Director of Plus Division and Head Booker of New Faces at Elite Model Management Chicago. She also worked as image consultant on the NBC reality show Starting Over and as Fashion Director for Naperville Magazine.

She launched LOOKS Ltd, a modeling consulting company, in 1998. She has helped develop models including Liya Kebede and Michelle Monaghan, and launched the career of Belmont Cameli. She has been photographed by Victor Skrebneski and has appeared in Italian Vogue.