Dana Haruff

Dana Haruff is a hair restoration stylist and hair loss expert who serves as Director of Operations and team leader at Elite. She joined the team more than seven years ago and advanced to full-time consultant in 2020, assistant manager in 2021, manager in 2022, and director of operations in 2024. She has more than 26 years of industry experience and is a licensed cosmetologist and internationally trained color specialist. She guides clients to a hair loss solution at the free consultation and helps clients choose a wig or topper in the right style, size, color and length. She provides color matching and customization for hair replacement systems. Her certifications include CRLAB CNC System and CRLAB Trichology, Jon Renau Core, Toni & Guy and Vidal Sasson, and she is a trichology-certified hair loss specialist with numerous certifications in wigs, toppers and medical-grade hair replacement.