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Visual Belief

Visual Belief

Hair salon in Mayfield Heights, OH

Visual Belief was designed to bring together an interest in beauty and an interest in wellness, and the space reflects that. The salon's stated aim is for guests to leave recharged, relaxed and feeling good about how they look.

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About

Visual Belief was designed to bring together an interest in beauty and an interest in wellness, and the space reflects that. The salon's stated aim is for guests to leave recharged, relaxed and feeling good about how they look.

The space is intimate and calm, and the salon says it chooses its products carefully. According to the salon, it uses only cruelty-free and eco-friendly hair care products and carries Kevin Murphy, whose packaging the salon says is recyclable or biodegradable.

Color is the core of the menu. Signature sessions are customized, dimensional appointments, while traditional color covers retouching, refreshing, glossing and foiling. Every color service includes a consultation, a customized application, a K18 treatment, a style and post-care product guidance, and signature and traditional color include a blow-dry. A haircut can be added to any color service for an extra $55.

Hair treatments, styling, waxing and haircutting round out the menu. Hair extensions are a separate consultation-first service, with pricing that depends on the guest's existing hair and goals.

Services are tailored to each guest, beginning with a thorough consultation, a hair health assessment and a review of the guest's lifestyle.

An intimate, calm and relaxing space inside Salon Lofts.

Services

Final prices may vary.

Customized color sessions, from a mini custom color with detailed foils to a full transformative service that may include bleaching, coloring and toning.

  • Dimensional Darkening $325
  • The Maintenance $325
  • The Lived-In $375
  • The Works $450

Single-deposit color, root retouching and refreshing, glossing with treatment, and classic highlight foiling in partial or full versions.

  • Color Retouch $145
  • Gloss + Treatment $165+
  • Gloss + Treatment (Partial) $165
  • Color Refresh $200
  • Classic Foiling $245+
  • Classic Foiling (Partial) $245
  • Full $285+
  • Gloss + Treatment (Full) $285

Hair Botox, which can be added to any service, and Brazilian Blowout for frizz control and shine.

  • Hair Botox Add-on $85
  • Hair Botox $155
  • Brazilian Blowout $375

Shampoo and blow-out, and dry styling for curls or waves.

  • Dry Styling (Curls/Waves) $55
  • Shampoo + Blow Out $65

Eyebrow shaping and lip waxing.

  • LIP $15
  • Lip Waxing $15
  • Eyebrow Shaping $25

Haircuts, which can also be added to any color service.

  • Haircutting $100

Three extension options for added volume, density, color or length, starting with an in-person consultation.

  • Hair Extensions Price at booking
  • Option 1 Price at booking
  • Option 2 Price at booking
  • Option 3 Price at booking

Photos

  • Stylist cutting a client's wet hair inside the salon
  • Long brown hair with warm highlights after a color transformation, salon visible
  • Wavy brown hair with blended dimension, finished style

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.visualbelief.co (opens in a new tab)

Highlights
  • Signature color sessions, including The Works, The Lived-In and The Maintenance
  • Hair Botox, described by the salon as helping prevent and correct signs of damaged or aging hair for up to 12 washes
  • Brazilian Blowout, which the salon says eliminates up to 95% of frizz while increasing shine and manageability in humidity
  • Kevin Murphy and K18 products, with cruelty-free and eco-friendly hair care according to the salon
  • Digital intake form for new guests, with requests reviewed within 24 hours
  • A 48-hour notice policy for changes, with a $75 deposit for new guests booking color appointments over two hours
Good for
  • Full schedules
  • Low-maintenance color
  • Frizz-prone hair
  • New guests booking longer color appointments
  • Guests considering hair extensions
  • Shine and smoothing treatments
  • Guests who want a calm, one-on-one visit
Treats
  • Frizz
  • Damaged hair
  • Signs of aging in hair
  • Regrowth and color refresh
  • Added length and volume
  • Dimension and lived-in color
  • Brows and lip hair
Techniques
  • Lived-in color
  • Dimensional color
  • Custom foil placement
  • Root melt
  • Highlights from the root
  • Gloss and tone
  • K18 treatment
  • Hair Botox
  • Brazilian Blowout
  • Tape-in extensions

Products & treatments

  • Kevin Murphy
  • K18

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