Vibriance

Vibriance describes itself as a skin care and cosmetics company for women aged 50 and older. The company was formally established in 2015, and its brand story traces the original idea to 2013. The story page names Michael Sampson as CEO.

The flagship product is the Super C Serum, an all-in-one facial serum that the company says took about two years to develop. According to the company, more than 100,000 women have used it. The lineup has since grown to include retinol and eye serums, a body serum, cleansers, moisturizers, a facial oil, a scrub, a sunless tanner, a sheer zinc sunscreen, makeup and a hair care range.

Formulas come from a team that includes cosmetic chemists, dermatologists and beauty specialists. According to the brand, each batch is kept small, and every product is reportedly put through microbiological, stability and sample testing. The brand states that its lab is inspected by the FDA and holds GMP accreditation. Those product claims have not been reviewed by the FDA, and none of the products is meant to diagnose, treat, cure or prevent any illness.

Purchases are made online. Dispatch is targeted for the same day an order arrives, with up to two business days allowed. Domestic delivery is listed at four to seven business days, and international orders can take as long as three weeks. Customer service runs every day of the week from 9 a.m. to 6 p.m. Eastern time, by phone or email, and customers can also contact the brand through website chat, Facebook or Instagram.

Products bought from Target fall under Target's 90-day return policy and are returned through Target instead. The company also promotes a Positive Aging Movement, which it describes as celebrating age and building confidence at any age.

The company says its formulas are developed with cosmetic chemists, dermatologists and beauty experts, and are made in small batches with microbiological, stability and sample testing. Formulas are described as free of parabens, artificial dyes, sulfates, phthalates and fillers.