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Sweet Locs By Candy
Sweet Locs By Candy

Sweet Locs By Candy

Studio in Wauwatosa, WI

Rated 4.7 out of 5 (37 on Google Maps) (opens in a new tab)

Sweet Locs is a loc service business and a natural hair product brand founded by Candice Nichols. The studio is in Suite 126 at the Wauwatosa address, and the business says it wants clients to feel proud of their natural hair and comfortable in their own style.

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About

Sweet Locs is a loc service business and a natural hair product brand founded by Candice Nichols. The studio is in Suite 126 at the Wauwatosa address, and the business says it wants clients to feel proud of their natural hair and comfortable in their own style.

Services are grouped into starter locs and basic care, advanced loc care, loc extensions and sprinkles, premium loctician services and specialty services. Starter locs start at $475 for 4-7 inches, with a two-strand option for an added $100, and extensions are priced by length from $1,250 for 6-8 inches up to $2,050 for 22-24 inches. Visits can begin with a 30-minute general consultation for $25, or a virtual session for reviewing hair and planning sizing and loc style.

The shop also sells loc care products, including rose water, a loc refresher, a scalp rejuvenator, an oil for dry scalp, loc gel, a loc cologne and hydration sprays. Products can be shipped or picked up. The business says it sees a gap in the Milwaukee market for loc-specific products and merchandise, and it aims its offering at people aged 16 and up who want high-quality natural hair products.

Wedding hair services and the VIP travel package each require a 50% deposit. Some appointments are booked through Acuity Scheduling, and one listed type asks clients to contact the business directly. Changes need at least 24 hours' notice, and late cancellations or missed appointments may be charged part or all of the service amount. Refunds are not offered once services are paid for. After services, clients receive a maintenance regimen, though the business does not guarantee results if recommended products are not bought and used as directed.

Focuses on helping clients feel confident in natural loc styles, with a maintenance plan after each service and products for use between visits.

Specials & promotions

  • 40% off new hair extensions

    For a limited time

    On their website as of Nov 1, 2026 · Where we saw it

Services

Final prices may vary.

Loc repair, reattachment using your own loc or provided extensions, and a complex style upcharge.

  • Loc Repair (per loc) $15
  • Reattachment (using your own loc, per loc) $15
  • Reattachment (using extension provided, per loc) $25
  • Complex Style Upcharge $75
  • General Loc Care - Mid-Back or Longer $190
  • Loc Repair $15/unit
  • Reattachment (Using Your Own Loc) $15/unit
  • Reattachment (Using Extension Provided) $25/unit

A VIP travel package starting at $150 and wedding hair services starting at $475, both with a 50% deposit.

  • VIP Travel Package $150
  • Wedding Hair Services $475

Virtual consultation and loc extension consultation add-ons.

  • Virtual Consultation (add-on) $5
  • Loc Extension Consultation (add-on) $10

Loc extensions by length and loc sprinkles up to 8 inches.

  • Loc Sprinkles (up to 8 inches, per loc) $25
  • Loc Extensions (6-8 inches) $1,250
  • Loc Extensions (10-12 inches) $1,450
  • Loc Extensions (14-16 inches) $1,650
  • Loc Extensions (18-20 inches) $1,850
  • Loc Sprinkles (Up To 8 Inches) $25/unit

Loc coloring, loc extensions and loc retwists.

  • Loc Coloring Price at booking
  • Loc Extensions Price at booking
  • Loc Retwist Price at booking

Loc repair and reattachment, loc sprinkles, loc coloring, wicks, loc care, two-strand extender services, starter locs and loc extension services, with starting prices.

  • LOC Repair & Reattachment Per Loc $15/unit
  • Loc Sprinkles Per Loc $25/unit
  • Loc Coloring Services $100+
  • Wick Services Per Wick $100/unit
  • Loc Care $155+
  • 2 Strand Extender Loc Services $375+
  • Starter Locs $475+
  • Loc Extension Services $1,250+

Root-only loc coloring on short hair, wick creation, root-only loc bleaching on short to medium hair, a two-strand extender for chin or shoulder bobs, and loc extensions for 22-24 inches.

  • Loc Coloring - Roots Only (short 0-6 inches) $100
  • Wick Creation (base up to 8 inches, per wick) $100
  • Loc Bleaching - Roots Only (short-medium 0-12 inches) $120
  • Two-Strand Extender Loc (chin/shoulder standard bob) $375
  • Loc Extensions (22-24 inches) $2,050
  • Loc Coloring – Roots Only (Short 0–6") $100
  • Wick Creation (Base Up To 8 Inches) $100/unit
  • LOC BLEACHING – ROOTS ONLY (Short–Medium 0–12") $120

Starter locs by length, two-strand starter locs and general loc care by length from chin to mid-back or longer.

  • Two-Strand Starter Locs upcharge $100
  • General Loc Care - Chin Length $155
  • General Loc Care - Shoulder Length $170
  • Starter Locs (4-7 inches) $475
  • Starter Locs (7-10 inches) $550
  • Two-Strand Starter Locs $100

General, virtual and loc extension consultations.

  • General Consultation $25
  • Virtual Consultation $30
  • Loc Extension Consultation $35

Photos

  • Smiling woman in profile with a high loc updo
  • Owner holding loc care products and tools in a studio shot
  • Fresh loc retwist parted and sectioned, shown against greenery
  • Locs dyed copper-orange, shown from behind
  • Two women in studio posing with loc updo styles
  • Young man with starter locs in a circular portrait, likely a client
  • Styled model with long locs and silver accessories
  • Back view of updo with twisted loc styling
  • Top view of starter locs with yellow beads
  • Stylist applying oil to a client's locs
  • Two women with loc styles posing back to back in a studio shoot
  • Client wearing a high loc bun with curled sections

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.sweetlocsbycandy.com (opens in a new tab)

Highlights
  • Starter locs from $475, with a two-strand option
  • Loc extensions in five length tiers, 6-8 to 22-24 inches
  • Wick creation and loc coloring, including micro-locs
  • Natural loc care line available for shipping or pickup
  • Post-service maintenance regimen
Good for
  • starting locs
  • maintaining established locs
  • loc repairs and reattachments
  • wedding hair bookings
  • out-of-town clients (VIP travel package)
  • clients aged 16 and up
Treats
  • starting locs
  • loc maintenance
  • loc repair
  • loc length and volume with extensions
  • loc color
  • dry scalp
Techniques
  • starter locs
  • two-strand locs
  • loc extensions
  • loc sprinkles
  • wicks
  • loc coloring
  • loc bleaching
  • loc retwists
  • reattachment
  • complex style work

Products & treatments

  • Rose water
  • Loc refresher
  • Scalp rejuvenator
  • Oil for dry scalp
  • Loc gel
  • Gio Musk Enhancing Loc Cologne
  • Lemongrass Root Stimulator
  • Peppermint Root Stimulator
  • Hydration spray in pineapple, peppermint and lemongrass

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