SWAYD Men's Salon

SWAYD Men's Salon focuses on men's haircuts and grooming in Austin, Texas, and operates from two locations: 5700 S MoPac Expressway and 1909 Alexander Avenue. Master Stylist and owner Rudy Baldwin leads the salon, and stylist Willie Newman also takes appointments.

Every visit is by appointment only. The signature service is a one-hour haircut that begins with an in-depth consultation and includes styling and advice on hair products, with facial hair available as an add-on. Clients are asked to stay still in the chair and leave micro-managing the cut to the stylist. Phones and smart watches are not used in the salon.

Beyond the salon chair, the business also takes private appointments outside regular hours for existing clients, house calls and before-or-after-hours bookings, wedding and on-location or on-set work in Austin, and travel appointments outside the city. The Blockyard location has free street parking and garage parking at $3 an hour.

The salon describes its appointments as precise and treats them as a form of quiet luxury, and says it approaches hair as art.

The salon describes its appointments as precise and quiet, with phones and smart watches kept out of the salon.