Sheena & Co.

Sheena & Co. provides hair, makeup and fashion styling for weddings, celebrations and professional events. The business describes its services as luxury and tailored to each client, and its stated mission is to help clients feel confident and memorable for important moments.

Appointments take place at the Gastonia studio, listed at Christian Jacobs Salon Suites, or at the client's home. Consultations and event appearances are listed at a Level II venue on Berkeley Place Drive in Charlotte.

Bridal work centers on a trial held before the wedding day. It has a two-hour minimum, requires a consultation first, and includes full-service styling and multiple looks, with add-ons available. Hair prep the day before the wedding may be available at the salon for a separate charge when booked in advance. A bridal party of five to ten people can receive one service without assistance, while larger parties or multiple services carry an additional fee.

Beyond weddings, the menu includes a signature hair styling service, a longer specialty hair service that may need a consultation first, and a glam session customized to the client's features for events and nights out. Personal style consulting covers defining a personal style, shopping the client's closet and organizing wardrobe pieces. Photoshoot and event styling covers brand content and special events, with onsite touch-ups. The business also works with brands, corporations, small businesses and beauty professionals on activations, pop-ups and styling days, with pricing set by scope and execution level.

Sheena's Collection, the online shop, sells hair extensions and beauty products, and eGift cards are available that do not expire. Clients should give at least 48 hours notice to cancel or reschedule. A non-refundable deposit secures hair, makeup and wardrobe styling appointments and is applied to the service fee. It moves to a new appointment if rebooked within the same calendar month. Clients who cancel with less than 48 hours notice or do not show up forfeit the deposit. Clients unhappy with a service should notify the business before leaving or within 24 hours, when a complimentary re-service may be offered. Event appearances cancelled at least 90 days ahead receive a full refund, while those within 30 days are non-refundable.

Services are tailored to each client, with the business's stated aim of helping clients feel confident and memorable for important moments.