Pretty 2 Gorgeous

Pretty 2 Gorgeous carries a range of hair extensions, wigs, lashes and beauty tools. Its salon location is on Ventura Blvd in Sherman Oaks, open Monday to Friday 10am to 6pm PST, Saturday 11am to 4pm PST, and closed Sunday. Mailing address and shipping are run from separate Beverly Hills locations.

The extensions are sourced by origin: Virgin Brazilian hair from Brazil, European hair from Russia, Ukraine, Belarus and Moldova, and Virgin Indian Remy hair from India. All extensions are Remy, meaning the hair is aligned from root to tip to help prevent tangling. The business describes its hair as the most luxurious in the world. Extensions come in a range of colors and lengths up to 40 inches, in I-Tip, K-Tip, fusion, weft, ponytail and clip-in methods. Customers who need something specific can place a custom order through an online form, giving length, method, texture, color and weight.

Listed prices start at $100 for Brazilian straight bundles, $105 for Brazilian body wave, and $110 for Brazilian deep wave, with higher ends listed up to $188. Virgin Indian Remy deep wave and body wave bundles are listed at $99 to $260. Luxury faux mink lashes are listed at $20 each, and a cordless hair straightener at $150. Shipping within the United States is free and included in prices, while tax is added at checkout.

For stylists, the business offers a hair extension certification course covering five methods: microbead, braidless sew-in, tape, clip-ins and fusion. Classes are hands-on, with each student installing a full head of extensions on a live model and then sitting a written test. One-on-one classes are listed at $1,100, and group classes at $899 per person for groups of three or more. Certification requires being a licensed cosmetologist or showing proof of enrollment at a cosmetology school. A seat can be held with a $100 non-refundable deposit, with the full amount due three weeks before the seminar.

Bookings and shop browsing go through a GlossGenius page, and buy now, pay later financing is available for purchases from $50 to $4,000, subject to approval before the appointment. The site also lists a directory of P2G Certified stylists in California and Indiana.

The business sources hair by origin and builds custom orders to a client's specifications.