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Lovella Salon
Lovella Salon

Lovella Salon

Hair salon in New York, NY

Rated 4.5 out of 5 (178 on Google Maps) (opens in a new tab) Open now · until 6 PM

Lovella Salon is a hair salon on 2nd Avenue in New York, founded by Avi Benichou. The name is said to come from an old saying meaning 'for him and her.' The salon says it aims to build long-standing relationships, so that guests become regular clients and friends, and it says it takes pride in creativity, skill and keeping up with new hair knowledge.

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About

Lovella Salon is a hair salon on 2nd Avenue in New York, founded by Avi Benichou. The name is said to come from an old saying meaning 'for him and her.' The salon says it aims to build long-standing relationships, so that guests become regular clients and friends, and it says it takes pride in creativity, skill and keeping up with new hair knowledge.

A visit usually starts with a free consultation, which is available at any time and sets the final charge. Prices vary by stylist, hair length and texture, and quoted prices do not include service tax. Services are grouped into color, haircuts, extensions, styling, treatments, bridal updos and special events. Retail products are sold but cannot be refunded.

Booking is available online or by phone. Haircuts and blow dries must be booked separately when a color service is booked online. Cancellations need a call at least 24 hours ahead. Late cancellations or no-shows are charged 50% for color and chemical services and the full amount for haircuts or blow dries. The salon is open Monday to Friday 10:30am to 7pm, Saturday 9:30am to 6pm, and Sunday 10:30am to 6pm. Gift cards are available.

For occasions, the salon offers bridal updos, makeup application including bridal makeup, and hair extensions priced after a consultation.

Builds long-term relationships with guests and sets each service around the individual, with a free consultation before the final charge is set.

Services

Final prices may vary.

Single and double process color, highlights, balayage, color gloss and color correction, with pricing that depends on the work involved.

  • Color Gloss $85–$95
  • Single Process Root Only $100–$110
  • Ammonia Free Color $110–$150
  • Partial Highlights $150–$175
  • Single Process Full Head $150
  • Half-Head Highlights $225–$250
  • Balayage $300+
  • Double Process $300+
  • Full-Head Highlights $300–$350
  • Color Correction Price at booking

Men's, children's and women's cuts, including shampoo and cut options and beard, bang and eyebrow trims.

  • Beard, Bang Trim & Eyebrows $30–$35
  • Kids Boys Haircut $60–$70
  • Shampoo & Haircut (no blow dry) $95–$100
  • Haircut & Blow Dry $130–$170

Blow dries, curling iron and flat iron styling, and updos with or without a blow dry.

  • Curling Iron & Flat Iron only $30–$35
  • Blow Dry $60–$70
  • Updo (does not include Blow Dry) $95–$150
  • Updo with Blow Dry $150

Shampoo, deep conditioning, perms, keratin and formaldehyde-free straightening, and named smoothing and hair treatments that are priced on consultation.

  • Shampoo only $30
  • Deep Conditioning $45–$55
  • Perm $150–$200
  • Keratin Straightening Treatment $400–$450
  • Smoothing Formaldehyde Free Straightening $400–$500
  • Cezanne Hair Treatment Price at booking
  • Kerastase Styling Treatment Price at booking
  • Moroccan Oil Smoothing Price at booking
  • Proaddiction Hair Treatment Price at booking

Bridal updos and bride-specific updo services.

  • Bridal Updos $300–$400
  • Bride $300–$400
  • Bride Updo $300–$400

Makeup application for events, with bridal makeup priced separately.

  • Makeup Application $90–$150
  • Hair Extensions Price at booking

Photos

  • Woman with platinum white bob hair in front of salon window

Meet the team

Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.lovellanyc.com (opens in a new tab)

Highlights
  • Balayage, a hand-painted highlighting method that starts at $300 and takes about two to three hours
  • Ammonia-free color that is suited to sensitive scalps
  • Keratin and formaldehyde-free straightening options
  • Bridal updos and event makeup
  • Color correction and extensions priced after consultation
Good for
  • Color and highlights
  • Sensitive scalps
  • Bridal updos
  • Men's and children's haircuts
  • Beard and bang trims
  • Special event styling
Treats
  • Root regrowth
  • Dimensional color
  • Gray coverage
  • Color correction
  • Sensitive scalps
  • Frizzy or textured hair
  • Hair straightening
Techniques
  • Balayage
  • Single process color
  • Double process color
  • Partial highlights with face-framing pieces
  • Half-head and full-head highlights
  • Color gloss
  • Ammonia-free color
  • Color correction
  • Perm
  • Keratin straightening

Products & treatments

  • Kérastase Paris
  • Moroccanoil
  • Wella

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