K E R L E

Kerle is a salon in Leesburg, Virginia, that works with all hair textures and gives particular attention to curly hair. It frames its outlook around respecting the individual shape of each curl pattern, and describes itself as a place where style and individuality meet.

Jay Lee founded Kerle and serves as its CEO. Lee is a licensed cosmetologist who began training at Paul Mitchell the School Tysons and earned Level 1 Rezo Cut and Rezo Lites Stylist certification. Lee's early work was at a first salon that served many hair textures, and Lee now focuses on curly hair.

Kerle is an Innersense salon partner, and its in-salon services use Innersense products. Clients can also buy Innersense products to use at home, as well as Oway products. Appointments must be canceled with at least 24 hours' notice; later cancellations are charged 50% of the booked service, and no-shows are charged the full amount. Clients arriving more than 15 minutes late may be charged a $15 late fee if the service can still be done. The salon is open Monday through Saturday and closed on Sundays, with hours varying by day.

Kerle aims to give every client a personalized experience, regardless of hair type, and treats the individual curl pattern as something to honor.