Erin Smith Beauty Creations

Erin Smith Beauty Creations was founded by Erin in 2020 and works entirely on location, going to the client's venue, home or hotel. Besides Chicago and its suburbs, the business lists regional teams in Phoenix and Mesa, Austin, the Tampa Bay area and Salt Lake City, with Moab and St. George covered on request. The business states it has over 20 years of experience, and Erin brings over 20 years of wedding experience as owner, coordinator and artist.

Bridal services cover makeup and hair for brides and their wedding parties. Makeup can be done in natural or glam styles, adjusted to skin tone, dress and the bride's vision, using high-end professional makeup and airbrush or traditional application. Bridal hair includes updos, blowouts and special occasion styling, and hair extensions can be bought or rented for the day. The team also works on engagement shoots, rehearsal dinners, quinceaneras and other special occasions, and on elopements, including sunrise and evening ceremonies scheduled around a custom timeline.

Booking follows four steps: an inquiry with a consultation call, a signed contract with a retainer, a bridal trial, and then the wedding day. Trial sessions are usually held on site at a time that suits the client and can cover foundation matching, eyeshadow styling, lash fitting, a hairstyle trial and timeline planning. Inquiries receive a reply within 24 to 48 hours. Each hair or makeup service generally takes 30 to 40 minutes per person, longer for curl sets or added extensions. For large wedding parties, teams coordinate groups of different sizes on site, and additional team members brought to help are usually included.

Pricing for bridal makeup varies by package, party size and travel distance, and a personalized quote is provided on request. Makeup pricing includes lashes, application and long-lasting lip color. A deposit is a portion of the wedding day price, and gratuity is added to the full quote. Payments can be made ahead of the balance due date through a client portal, and Zelle, Venmo, PayPal, credit cards, Afterpay and Affirm are accepted. Touchup kits are not usually included unless requested, though a custom kit can be put together from the trial. Extra time to stay for touchups is priced case by case. Clients provide table space of about 4 feet per service and chairs, and services are not set up in bathrooms. According to the business, its bridal beauty is luxurious yet affordable.

Builds each look around a trial session held in advance, so makeup, hair and timeline are settled before the wedding day.