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Dramatics NYC
Dramatics NYC
Dramatics NYC

Dramatics NYC 120 E. 34th St.

Hair salon in New York, NY · 5 locations

Rated 4.6 out of 5 (411 on Google Maps) (opens in a new tab) Open now · until 6 PM

Dramatics NYC has been in business since 1984 and now runs five Manhattan salons: Murray Hill at 34th Street, the Upper East Side on 3rd Avenue, Parc Vendome at 57th Street, and two Upper West Side salons on Broadway at 75th and 91st Streets. The company calls itself one of the most successful hair salon chains in New York; that is the salon's own description.

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About

Dramatics NYC has been in business since 1984 and now runs five Manhattan salons: Murray Hill at 34th Street, the Upper East Side on 3rd Avenue, Parc Vendome at 57th Street, and two Upper West Side salons on Broadway at 75th and 91st Streets. The company calls itself one of the most successful hair salon chains in New York; that is the salon's own description.

When you visit, you can talk through what you want with the receptionist, who pairs you with a stylist. Every haircut starts with a consultation. Appointments can be booked online at any location or by phone with the salon directly. Prices depend on the length and texture of your hair, so a quote for blowdries, color and treatments varies from one client to the next.

Services fall into three groups. Cutting and styling includes haircuts, blowdries, updos, hot-tool finishes and length extensions, which need a consultation first. Hair coloring covers balayage, full and half highlights, face frame and special effects, single and double process color, root touch-ups, toners and glosses. Treatments include keratin, a formaldehyde-free keratin, hair Botox, relaxers, volumizing and deep conditioning.

The salon says it invests in education, professional development and training, and that its colorists and educators are among the best in the field, according to its own description. It also says it specializes in cutting and coloring techniques. Its own DNYC product line is sold in the salons and online.

The salon says it puts education first, with ongoing professional development and training, and keeps pace with current trends and techniques.

The salon describes each location as relaxed and holistic in feel.

Services

Final prices may vary.

Haircuts with a consultation, blowdries priced by hair length, hot-tool finishes added to a cut or blowdry, updos by consultation, and length extensions.

  • Hot Tools $10–$20
  • Extensions / Length $15
  • Blowdry $50–$70
  • Haircut $70
  • Haircut & Blowdry $70–$90
  • Updo Consultation

Balayage, highlights, face frame and special effects, single and double process color, root and touch-up work, toners and glosses, with a bond-building add-on for foiling services.

  • Clear Gloss $45–$55
  • Dramaplex $45
  • Dramaplex (add-on) $45
  • Toner / Color Gloss $70–$85
  • Root Shadow $85
  • Root Shadow (add-on) $85
  • Single Process - Roots $85–$95
  • Face Frame & Special FX $100–$140
  • Single Process - Full Head $110–$120
  • Double Process $125–$300
  • Half Highlights $160–$200
  • Full Highlights $200–$295
  • Balayage $225–$325

Deep conditioning, keratin and formaldehyde-free keratin, hair Botox, relaxers and volumizing treatments, priced by hair length and thickness.

  • Deep Conditioning $25–$45
  • Hair Botox $100–$175
  • Keratin $175–$350
  • Relaxers $175–$300
  • Volumizing $175–$300
  • Formaldehyde-Free Keratin $225–$375

Photos

  • Salon interior with marble walls, styling stations and chairs
  • Long dark hair with caramel curls from the back
  • Long straight blonde hair on a client seen from behind
  • 34th St. salon interior with chairs and floral arrangements
  • 3rd Ave. salon interior with marble floor and hanging flowers
  • 75th St. salon interior with piano and styling chairs
  • 91st St. salon interior with marble wall and mirrors

Meet the team

Their website doesn't list the team, so we don't either.

Highlights
  • Every haircut begins with a consultation, and the receptionist matches each client with a stylist
  • Dramaplex bond-building add-on, recommended with every foiling service
  • Root shadow add-on to soften grow-out on balayage and highlights
  • All services are guaranteed for 7 days
  • DNYC products are made of up to 96% natural ingredients, free from paraben and sulfate, cruelty-free, and sold in recyclable containers
  • Gift cards from $25 to $500, online or in any salon, valid for one year at the chosen location
Good for
  • Clients who want a stylist matched through a consultation
  • Color maintenance and root touch-ups
  • Balayage and highlight clients
  • Planning a major color change
  • Clients considering smoothing or strengthening treatments
  • Clients who want more than one Manhattan location to choose from
Treats
  • Frizz
  • Grow-out between color appointments
  • Root touch-ups
  • Dull or processed color
  • Hair that needs smoothing or strengthening
Techniques
  • Balayage
  • Full and half highlights
  • Face frame and special effects
  • Single and double process color
  • Root shadow
  • Toner and color gloss
  • Clear gloss
  • Keratin
  • Formaldehyde-free keratin
  • Hair Botox

Products & treatments

  • DNYC product line
  • Diamond Reconstruction Extreme Repair Mask
  • Forever Young B.T.X. Smoothing Spray
  • Color Protect P.I. Shampoo
  • Ocean Beach Sea Salt Texturizing Spray
  • Jasper Moroccan Oil Argan Serum
  • Drama Putty

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