Brows By Serafina

Brows By Serafina operates from The Beauty Castle at 7061 W. Belmont in Chicago. It combines client brow appointments with training for beauty professionals who want to learn brow work.

The training side is built around small classes. The 1:1 Beginner Brow Course is taught privately, one student at a time, over two days. Before the course, the instructor phones the student to talk through their goals, and the lesson plan and manual are built around the topics the student chooses. Group sessions are kept small, with a two-student maximum for the beginner course and three students for the one-day Advanced Brow Lamination and Hybrid Tint class, where students work on two live models under supervision.

Client services include brow threading, brow waxing, Korean lash lift appointments and permanent makeup. Online booking requires a non-refundable deposit that goes toward the total on the day. Sunday premium appointments with Serafina are also offered.

The business describes brow lamination as the leading service in the brow industry, and lamination is one of the core subjects across its courses.

Training is taught one-on-one or in small groups, with the content adjusted to what each student wants to learn.