Brandon Martinez
Hair salon in Hermosa Beach, CA
The salon is located in Hermosa Beach in the South Bay area of Los Angeles. Services are organized into haircolor, haircuts, treatments, hair extensions and styling, and each group has its own set of listed prices, some of which start at a set amount and vary with length and coverage.
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The salon is located in Hermosa Beach in the South Bay area of Los Angeles. Services are organized into haircolor, haircuts, treatments, hair extensions and styling, and each group has its own set of listed prices, some of which start at a set amount and vary with length and coverage.
Color is a major focus. Lived-In Balayage is hand-painted directly onto the hair without foils and then toned for a blended finish, and it can cover the whole head or only half. Other color options run from a single process and glaze or toner to The Mini, partial highlights and full highlights. Every color service includes a tailored toner, and partial highlights can add a tip-out for brighter ends at an additional cost. The gallery is grouped into balayage, highlights, cuts, reds and bridal work.
Cuts and treatments are priced separately. Women's haircuts are dry-cut and shaped to the client's style preferences, and men's haircuts take about an hour. Styling is $125 and includes a wash and blowout, or the hair can be styled unwashed if it does not hold a style well. Keratin Express and Full Keratin treatments are offered as two separate options.
Hair extensions use weft, tape-in and K-tip methods. Hair is priced separately from installation. Weft installation is charged per row, while tape-in and K-tip installation is charged per hour, and installation includes shampoo, blow-dry, cutting, blending and styling. Maintenance is offered as 4-week or 6-week appointments, and K-tip removal and replacement are priced separately. A consultation is required before booking extensions, and it sets the length, fullness, color match and installation method.
The salon sells B. The Product, a hair care line that includes shampoo, conditioner, hair mask, styling sprays and paste, and a surf spray, along with biotin-based shampoos and a hair mask for hair growth support. Gift cards are sold as eGift cards in fixed amounts of $25, $75, $100 or $200, or in a custom amount. Product orders ship free within the United States.
Each service is shaped around the client's style preferences, with a consultation before extension work begins.
Services
Final prices may vary.
Color services from single process and glaze or toner through The Mini, partial and full highlights, and hand-painted Lived-In Balayage.
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Single Process $110+
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Glaze/toner $150+
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The Mini $200+
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Partial Highlight $300+
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Full Highlight $400+
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Lived-In Balayage $400+
Men's haircuts, women's dry-cut styles tailored to preference, and a styling service that includes a wash and blowout or an unwashed option.
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Men's Haircut $75
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Styling $125
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Women's Haircut $125
Keratin Express and Full Keratin treatments for smoother, more manageable hair.
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Keratin Express Treatment $200
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Full Keratin Treatment $400
Custom weft, tape-in and K-tip extensions, planned after a consultation and maintained through regular appointments.
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Customized Extensions Price at booking
Wash and blowout styling, with an option to style hair left unwashed.
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Wash and blowout-or possibly left dirty (if your hair doesn't hold well) $125
Photos
Meet the team
- Brandon Martinez Celebrity hairstylist, owner of B. The Product
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Tessa Weller
Senior Stylist & Beauty Specialist
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.btheproduct.com (opens in a new tab)
- Highlights
- Lived-In Balayage, hand-painted without foils and toned for a blended finish
- A tailored toner included in every color service
- Extensions planned after a required consultation, with weft, tape-in and K-tip options
- Dry-cut women's haircuts shaped to personal style
- B. The Product hair care line sold at the salon, with free shipping within the United States
- Good for
- lived-in blonde color
- balayage
- gray coverage
- bridal styling
- custom hair extensions
- keratin smoothing treatments
- men's haircuts
- Treats
- gray coverage
- hair growth support
- hair length and fullness
- everyday styling
- Techniques
- balayage
- hand-painted color without foils
- toner
- glaze
- highlights
- California blonde
- dry-cutting
- keratin treatment
- weft extensions
- tape-in extensions
Products & treatments
- B. The Product shampoo
- B. The Product conditioner
- B. The Product hair mask
- B. The Product styling spray
- B. The Product styling paste
- B. The Product surf spray
- Biotin and Vitamin Shampoo for Hair Growth
- Biotin Shampoo and Conditioner Set
- Biotin and Hydrolyzed Collagen Hair Mask
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