Beauty by LaTasha
Hair salon in Roseville, CA
Beauty by LaTasha is a salon for curly and textured hair, with extension work as a second main focus. The salon sits inside Image Studios in Roseville and is open Tuesday through Friday from 10am to 4pm and Saturday from 10am to 3pm. New guests are welcome, and the salon says it works with all textures.
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Beauty by LaTasha is a salon for curly and textured hair, with extension work as a second main focus. The salon sits inside Image Studios in Roseville and is open Tuesday through Friday from 10am to 4pm and Saturday from 10am to 3pm. New guests are welcome, and the salon says it works with all textures.
Visits take place in a private salon suite. The lobby has seating for early arrivals, and guests are offered complimentary Wi-Fi, a cocktail, and coffee or tea. The salon describes the space as comfortable, honest and upscale. New clients complete an online Curly Guest Intake form when they book.
Cuts are customized to the hair. Options include a wet cut that is left for styling at home, a cut that removes bulk to avoid a pyramid shape, a dry cut for tighter curl types aimed at adding volume, and a dry-cutting method for wavy to loosely curly hair. The Curl Journey Appointment is the most involved option, with a detailed consultation, a custom cut, styling, home-care teaching and a plan for future visits. Those guests take home a copy of The Curly Girl Guidebook.
Extensions are offered in wefts, tape-in, K-tip and I-tip methods. Each service begins with a consultation and a custom plan covering color match, placement and extension type. The salon says results should look natural. Most guests spend between $600 and $1,500 on their first installation, depending on method and result. Maintenance appointments are required to keep extensions and natural hair healthy, and new guests book a New Guest Consultation before a full extension or larger color appointment.
Texture treatments include a lightweight keratin option that softens frizz and loosens the curl pattern by about one level, a no-heat keratin treatment that enhances curl definition for wavy through tight textures, and a full keratin smoothing treatment for a sleeker, lower-maintenance finish. These are reserved for established guests who have already had a curly cut. Hydration and repair rituals are also available, with steam infusion used as needed. Retail products can be bought through the website.
The salon customizes each service after assessing the hair, the client's goals and lifestyle, and teaches curl care so clients can maintain their results at home.
A private salon suite in a shared studio, which the salon describes as comfortable, honest and upscale.
Services
Final prices may vary.
Cuts and styling built around curl type, from curl styling and finger coils to customized dry and curly cuts and a full Curl Journey consultation.
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Curl Styling $90
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Curly Cut w/ Air Dry $110
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Finger Coils/Denman Twist $120
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Curly Cut & Style $155
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Hybrid Cadō Cut $155
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Rezo Cut $155
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Curl Journey Appointment $200
Installation and consultations for wefts, tape-in, K-tip and I-tip extensions, with pricing that depends on method and result.
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Hair Extensions Installation $600
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I-Tip $600–$1,500
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K-Tip $600–$1,500
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Tape-In $600–$1,500
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Wefts $600–$1,500
Keratin treatments that reduce frizz, enhance curl definition or smooth the hair, available to established guests who have had a curly cut.
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Keratin Curl Refinement $150
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KC Texture Treatment $250
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Keratin Silk Smoothing $350
Moisturizing and repair rituals with steam infusion, one for hydration and one for weakened, overprocessed or shedding-prone hair.
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Hydration Ritual $35
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Restore & Strengthen Ritual $60
Photos
Meet the team
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.beautybylatasha.com (opens in a new tab)
- Highlights
- Curl Journey Appointment with a detailed consultation, custom cut, styling and a take-home copy of The Curly Girl Guidebook
- Extensions offered in wefts, tape-in, K-tip and I-tip methods, with a custom plan for each guest
- Cuts customized for curl type, including a dry cut for 3B to 4C textures and a dry-cutting method for 2A to 3A waves
- Keratin texture treatments reserved for established guests
- Free Beauty Club newsletter with offers, salon tips and event updates
- Private salon suite with complimentary Wi-Fi and refreshments
- Good for
- curly hair
- natural curls
- wavy hair
- coily and tight textures
- hair extensions
- first-time guests seeking a consultation
- guests wanting home-care guidance for curls
- sleek, low-maintenance finish
- Treats
- frizz
- curl definition
- volume
- hair length and fullness with extensions
- weakened or overprocessed hair
- shedding-prone hair
- dryness
- natural-looking extensions
- Techniques
- curly cutting
- dry cutting
- Curl Styling and diffusing
- Finger Coils and Denman Twist
- keratin treatment
- no-heat keratin treatment
- steam infusion
- wefts
- tape-in extensions
- K-tip extensions
Products & treatments
- The Curly Girl Guidebook
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