AlphaMale Nail Care Services

AlphaMale Nail Care Services was founded by Sheena Pickett to offer nail care designed for men in Charlotte, NC. The business grew out of a gap the founder saw: many nail salons lack the skills, knowledge, and atmosphere needed for quality foot care for men, so the salon serves men only and builds its services around their skin and nails.

The salon has two locations, one in University City at 3716 W WT Harris Blvd. Ste. D and one at the Charlotte Premium Outlets at 5512 New Fashion Way Ste. 1048. A men's manicure includes a soak, trimming and shaping, cuticle care, and an exfoliating scrub, and finishes with a hand massage and hydrating lotion, then a buff to a natural shine or a clear matte coat. A men's pedicure follows a similar pattern with toenail trimming and shaping, cuticle care, a scrub for calluses and rough skin, and a foot massage. A combined visit begins with a hot towel and soak, then covers trimming, shaping, cuticle care, exfoliation, moisturizing, and a hand and foot massage. Appointments can be booked through the website, and eGift cards are available.

The studios are styled after barbershops and have a masculine feel, with comfortable seating, a selection of men's magazines, and music aimed at male clients. The business describes itself as a community focused on men's health and confidence, and it aims to set a higher standard in men's grooming. It says its staff are trained in male nail care and describes its technicians as highly skilled and medically trained. Products formulated for men's skin and nails, including non-greasy formulas with subtle masculine scents, are used in service and sold online.

Built around nail and foot care formulated for men's skin and nails, with specialized treatments for concerns such as brittle nails, dryness, and calluses. The salon recommends manicures every two to four weeks and a combined manicure and pedicure every three to four weeks.

Barbershop-style studios with a masculine feel, comfortable seating, and men's magazines.