About Face by Rita
Studio in Seal Beach, CA
About Face by Rita is an esthetics business in Seal Beach that was established in 1994. Rita Brady founded Sacred Collective, a wellness space on Seal Beach Boulevard that brings together vetted providers, and she took full ownership of that space in 2025. The business is housed there, and Sacred Collective also has a retail shop that carries products from women-owned small businesses, local artists, jewelers and makers.
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About Face by Rita is an esthetics business in Seal Beach that was established in 1994. Rita Brady founded Sacred Collective, a wellness space on Seal Beach Boulevard that brings together vetted providers, and she took full ownership of that space in 2025. The business is housed there, and Sacred Collective also has a retail shop that carries products from women-owned small businesses, local artists, jewelers and makers.
Services are grouped into signature facials, advanced treatments, resurfacing and exfoliation, sculpting and wellness, hair and waxing, permanent makeup and add-ons. The Signature Facial runs 70 or 90 minutes and includes a visual skin assessment, deep cleansing, extractions, serums, massage and a finishing mask. Other facials include a Hi-Glow treatment aimed at visible signs of aging, a teen acne facial for ages 11 to 16 with home care guidance, a back-only facial, and a full-body Pura Vida treatment with an optional peel.
The advanced menu centers on microchanneling and BioRePeel. BioRePeel is a needle-free chemical peel for the face, neck and decollete with no downtime, and it is performed with BioRePeelCl3 and followed by post-treatment products. Microchanneling facials use the BioTouch Precision device with SERA serums, and a PDRN version uses a salmon-derived polynucleotide serum. First-time pricing is available for first-time clients of these treatments, and bundles of two or four BioRePeel sessions and a combined BioRePeel and dermaplane package are offered. Gift cards and a loyalty program are also available.
The business describes its approach as personal and high-touch, with treatments designed with long-term skin health in mind.
Specials & promotions
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First-time BioRePeel series: 4 treatments plus a complimentary dermaplane
$800
Only available for first time BioRePeel clients.
On their website as of Oct 29, 2026 · Where we saw it
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First-time microchanneling facial for $250
$250
Available for first-time microchanneling clients only.
On their website as of Oct 29, 2026 · Where we saw it
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First-time PDRN microchanneling facial for $310
$310
Available for first-time microchanneling clients only.
On their website as of Oct 29, 2026 · Where we saw it
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Hair regrowth microchanneling bundle of 8 for $2100
$2,100
8 treatments within 9 months.
On their website as of Oct 29, 2026 · Where we saw it
Services
Final prices may vary.
Signature and targeted facials, from a full Signature Facial with massage and a finishing mask to a teen acne facial, a back facial and a full-body Pura Vida treatment.
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Back Facial $85
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Hi-Glow Facial Treatment $140
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Pura Vida Full Body Treatment $175
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About Face Signature Facial Price at booking
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Teen / Acne Facial Price at booking
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Signature Facial $135–$160
Microchanneling facials, BioRePeel peels and PDRN-based treatments, including first-time versions and a combined deluxe facial.
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1st Time Microchanneling Facial $250
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BioRePeel Treatment $250
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Advanced Microchanneling Facial $300+
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1st Time PDRN Microchanneling Facial $310
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PDRN Microchanneling Facial $360+
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Deluxe Advanced Facial (BioRePeel + PDRN Microchanneling) $500
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First Time BioRePeel Series $800
A standalone dermaplane facial that removes peach fuzz and the outer layer of dead skin cells.
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Dermaplane Facial $130
A full-body Pura Vida treatment, with an optional peel.
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Pura Vida $175
Waxing for women and men across the face and body, brow and lash tinting, combined wax and tint options, and hair regrowth microchanneling.
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Waxing, Men $15+
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Waxing, Men - Ears $15
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Waxing, Men - Nose $15
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Waxing, Women $15+
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Waxing, Women - Lip $15
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Brow Tint $20
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Waxing, Women - Chin $20
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Waxing, Men - Abdomen $25+
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Waxing, Men - Shoulders or Half Back $25+
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Waxing, Women - Brows $25
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Waxing, Women - Underarms $25
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Lash Tint $30
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Waxing, Women - Lower Leg $35
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Waxing, Women - Upper Leg $35
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Brow Wax & Tint Combo $38
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Lip & Brow Wax Combo $38
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Waxing, Women - Full Arms $45
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Waxing, Women - Full Face $52
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Waxing, Men - Chest $55+
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Waxing, Men - Full Back $55+
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Waxing, Women - Full Leg $70
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Hair Regrowth Microchanneling $300+
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Hair Regrowth Microchanneling 8-session bundle $2,100
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Hair Regrowth Microchanneling Bundle $2,100
Permanent makeup for natural-looking brows or eyeliner, with a complimentary consultation required before treatment.
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Permanent Makeup $425
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Permanent Makeup (brows or eyeliner) $425
Extras that can be added to a visit, including a foot massage, enzyme mask, stress reduction treatment, infrared LED light therapy and dermaplane for advanced treatments.
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Add-on: Foot Massage $22
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Add-on: Enzyme Facial Mask $25
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Add-on: Stress Reduction Treatment $38
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Add-on: Infrared LED Light Therapy $40
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Add-on: Dermaplane $85
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ADD-ON: Dermaplane for Advanced Treatments $85
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BioRePeel Advanced Peel Treatment $250
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Hair Growth Microchanneling + Serum $300
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Waxing - Chin $20
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BioRePeel + Dermaplane combo $240
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2x BioRePeel Bundle $465
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Deluxe Advanced Facial (BioRePeel + PDRN) $490
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First Time BioRePeel Series (4x) $800
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4x BioRePeel Bundle $900
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BioRePeel + Dermaplane Bundle $240
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Deluxe Advanced Facial Bundle $490
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First Time BioRePeel Series Bundle $800
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Hair Regrowth Microchannel Bundle $2,100
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Waxing - Ears $15
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Waxing - Lip $15
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Waxing - Nose $15
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Tinting - Brows $20
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Waxing - Brows $25
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Waxing - Lip + Chin $25
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Waxing - Shoulders / Half Back $25+
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Waxing - Underarms $25
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Tinting - Lashes $30
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Brow Wax + Tint $38
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Waxing - Lip + Brow $38
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Waxing - Full Arms $45
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Waxing - Chest $55+
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Waxing - Full Back $55+
Photos
Meet the team
Team members listed on their website. Individual roles, credentials, and current employment have not been independently verified.aboutfacebyrita.com (opens in a new tab)
- Highlights
- BioRePeel needle-free chemical peel with no downtime, using BioRePeelCl3 and post-treatment products
- Microchanneling with the BioTouch Precision device and SERA serums, with serum options matched to the concern
- PDRN microchanneling using a polynucleotide serum derived from salmon DNA
- Standalone dermaplane facial, with a dermaplane add-on available for advanced treatments
- Bundles for BioRePeel and for hair regrowth microchanneling, including an 8-session hair regrowth bundle for $2,100 that saves $300
- Waxing is not offered to clients taking Retin-A, Accutane or oral antibiotics
- Good for
- first-time microchanneling or BioRePeel clients
- clients looking for a peel with no downtime
- teens ages 11 to 16 with acne
- clients focused on visible signs of aging
- multigenerational families
- waxing clients who are not taking Retin-A, Accutane or oral antibiotics
- Treats
- acne
- visible signs of aging
- hair regrowth
- firmness and collagen
- hydration
- pigmentation and radiance
- peach fuzz
- unwanted hair
- brow and eyeliner definition
- Techniques
- microchanneling
- PDRN microchanneling
- chemical peel
- dermaplaning
- extractions
- infrared LED light therapy
- scalp microchanneling
- waxing
- brow and lash tinting
- permanent makeup
Products & treatments
- BioRePeelCl3
- BioReHydra Serum
- BioReLift Cream
- BioTouch Precision device
- SERA mesotherapy serums
- PDRN polynucleotide serum
- Celluma LED device
- Hydrojelly mask
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