Cherin Choi

Cherin Choi works as a Master Hair Colorist and hair stylist in Los Angeles, New York and San Francisco. She trained as a hairdresser in Los Angeles and graduated from the TONI&GUY Academy. She apprenticed as a color associate at Neil George Salon in Beverly Hills, then worked at Ramirez Tran in Beverly Hills before opening Nova Arts Salon. Her focus is color. Her specialties include highlighting healthy fine hair with minimal damage, lightening dark, coarse hair to blonde, natural hair coloring, and building creative color palettes into highlighting. She also offers hair extensions, including sew-in wefts and tape-ins. She works by private appointment only, serving clients in Los Angeles, New York City, San Francisco and Mexico City.