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Evolution

Evolution

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Summary

Evolution is a hair salon on Lyndale Avenue South in Minneapolis, also listed on the website as The Spot. Matt Swinney opened Evolution Salon in Minneapolis when he was 23, and the team now includes several owners who also work as stylists. The salon says its culture centers on creativity, inspiration and growth.

Services are grouped into haircut, extension, styling, color and treatment sessions. Maintenance and short cuts run 30 to 60 minutes, while longer or thicker hair, transformation cuts, styling and possible treatments run 45 to 90 minutes. New clients receive 15 extra minutes of consultation at no charge within a 60 to 90 minute haircut. Extension consultations cover Halo Couture, Bellami, Line One and Aqua extensions, and extension installs and maintenance are timed by the stylist. Color options range from refresh color and partial highlights to color dimension, custom color such as balayage and bleach, and vivid tones. Treatments include repair procedures chosen for each client, temporary smoothing treatments, and rod perms, which the salon asks clients to discuss with a stylist before booking.

Appointments are booked online rather than by email; the phone number is 612-870-2979. Monday hours are 10am to 8pm and Saturday hours are 9am to 5pm, and the salon is closed on Sundays. Cancellations need at least 24 hours' notice, and missed appointments carry a 50% service fee. In an unavoidable emergency, all or part of a cancellation fee may be applied to future services. Gift cards can be bought online at $50 and applied as account credit, and physical cards are available in the salon.

The salon describes itself as a L'ANZA Healing Concept Salon. L'ANZA describes itself as the only brand able to heal hair, a claim attributed to the brand. Evolution also lists Green Circle Salons, which describes itself as offering a sustainable way to recover and repurpose beauty waste. The salon has open positions for stylists and salon assistants.

The salon says it works on continually improving its stylists' skills so that each client receives a custom, quality service.

The salon describes its space as easy and self-assured, with a polished, sophisticated style.

Highlights
  • Online booking is the way to schedule; appointments are not made by email
  • New-client haircuts include 15 minutes of added consultation at no charge
  • Extension consultations cover Halo Couture, Bellami, Line One and Aqua
  • Big perms are rod perms, with a stylist consultation before booking
  • Online gift cards at $50 are applied as account credit
  • Cancellations need 24 hours' notice; missed appointments carry a 50% fee
Good for
  • New clients
  • Brides and special occasions
  • Low-maintenance color
  • Extension wearers
  • Long or thick hair
  • Clients who want a consultation before booking
Treats
  • Maintenance and short haircuts
  • Dimensional color
  • Lived-in blondes
  • Vivid and transformational color
  • Hair repair
  • Smoothing
  • Updos and event styling
  • Extensions
Techniques
  • Brush blowouts without irons
  • Curling and flatiron styling
  • Updo styling
  • Color dimension with glossing
  • Balayage
  • Bleach and toning
  • Vivid color
  • Repair treatments
  • Temporary smoothing treatments
  • Rod perming
  • Long brunette hair result from the back, salon setting
  • Dark shaggy layered hair on a person in a salon
  • Long balayage waves with golden ombre, from the back
  • Platinum blonde silver hair result close-up
  • Long hair dyed vivid green, back view
  • Woman with long brown layered hairstyle
  • Lounge with black sofa and framed black-and-white photos
  • Open salon space with product shelves and dining table
  • Salon shampoo stations with evolution sign on wall
  • Styling stations beside wall of black-and-white photos
  • Salon floor with styling chairs and shampoo bowls
  • Holiday-decorated salon wall with chalkboard art

Meet the team

  • Alyssa
    Alyssa

    Alyssa is a stylist at Evolution with seven years of experience. She specializes in lived-in blondes and rich brunettes. Her hourly rate is $110.

    • Lived-in blondes
    • Rich brunettes
    • Natural-looking color
  • Callie
    Callie

    Callie recently completed training at The Atelier Academy of Beauty and now works as a stylist at Evolution. Her specialties are dimensional brunette color, lived-in color and timeless cuts. Her hourly rate is $60.

    • Dimensional brunettes
    • Lived-in color
    • Timeless haircuts
  • Daphne
    Daphne

    Daphne holds a cosmetology license and works at Evolution as a bridal hairstylist and makeup artist. Her bridal work covers classic bridal hair, elegant updos and Hollywood glam curls. She also handles haircuts, color and everyday styling. Haircuts and color are $60 per hour, bridal hair for brides is $200, a special occasion updo for non-bridal clients is $150, and Hollywood glam curls are $175.

    • Bridal hairstyling
    • Elegant updos
    • Hollywood glam curls
    • Haircuts and color
  • Hayley
    Hayley

    Hayley is a stylist at Evolution who specializes in blondes and reds. Hayley customizes haircuts and styling to each client's features and lifestyle. Hayley's hourly rate is $110.

    • Blondes
    • Reds
    • Balayage
  • Heidi Schroeder
    Heidi Schroeder

    owner

    Heidi Schroeder is an owner and stylist at Evolution. She has been doing hair since 1997 and has over 25 years of experience. Her hourly rate is $150.

    • Working toward clients' hair goals
    • Customized appointments
  • Julia
    Julia

    Julia is a stylist at Evolution with 10 years of experience. She is pursuing L'ANZA Healing Artist status. She specializes in transformational color and cutting techniques, and her signature work includes vibrant colors, lived-in blonding, and shag and modern layering texture cuts. Her hourly rate is $130.

    • Transformational color
    • Cutting techniques
    • Vibrant color
    • Lived-in blonding
  • Juliana
    Juliana

    Juliana is a stylist at Evolution who specializes in effortless blondes, luxury extensions and timeless cuts. Her hourly rate is $100.

    • Effortless blondes
    • Luxury extensions
    • Timeless cuts
  • Lucia
    Lucia

    Lucia joined the Evolution team in 2022 at the front desk and has been taking her own clients while completing training. She is passionate about hair coloring and cutting. Her hourly rate is $70.

    • Hair coloring
    • Cutting
  • Margo
    Margo

    Margo began her career in 2010 and is an Advanced L'ANZA Artist. She travels internationally sharing her expertise with fellow stylists. She specializes in color and extensions, including dimensional color, balayage and customized extensions, and also does effortlessly chic cuts that highlight each client's natural beauty. Her hourly rate is $140.

    • Dimensional color
    • Balayage
    • Customized extensions
    • Effortlessly chic cuts
  • Mark
    Mark

    L'ANZA Global Artist Director

    Mark is L'ANZA's Global Artist Director and works at Evolution, where he joined in 2008. He travels the world sharing his expertise for L'ANZA. He has earned top industry honors and awards, and he has built a loyal and diverse clientele at the salon. He works in blonding, cutting and design. His hourly rate is $150.

    • Blonding
    • Cutting
    • Design
  • Matt Swinney
    Matt Swinney

    owner

    Matt Swinney is an owner and stylist at Evolution. He directs creative work for RUSK and has led work during New York Fashion Week. His work has appeared in American Salon, Modern Salon and Behindthechair.com. He has won the North American Hairstyling Award (NAHA) four times, including Hairstylist of the Year in 2017, and he has won Behind The Chair's ONE SHOT Award twice. Elle Magazine named him a 'Beauty Genius'. He teaches at shows, photo shoots and education platforms internationally. His hourly rate is $160.

    • Creative direction for RUSK
    • Fashion week work
    • Stylist education
  • Michael
    Michael

    owner

    Michael is an owner, co-owner and stylist at Evolution, and has been a stylist for over a decade. He was featured by In Style Magazine in its 2013 Hair Issue as Minnesota's 'Best Haircut'. His color results are sought after for photo shoots and stage shows. He has worked for Goldwell and currently works with L'ANZA, educating stylists nationally and internationally. His hourly rate is $150.

    • Color for photo shoots and stage shows
    • Current trends and classic styling
    • Stylist education

Team members listed on the salon's website. Individual roles, credentials, and current employment have not been independently verified.evolutionhair.com (opens in a new tab)

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